1) What control over their data should individuals have? Having too much control over its use? over just having access to the data that a firm collects about them? over the ability to prevent the sale of their data?

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter10: Digital Marketing And Social Networking
Section: Chapter Questions
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1) What control over their data should individuals have? Having too much control over its use? over just having access to the data that a firm collects about them? over the ability to prevent the sale of their data?

2) What steps can social media sites take to mitigate the problems for film the great hack 2019? How might you, as communication scholars, work to change this landscape? What can social media networks do to stem the tide of misinformation online? Policymakers/governments?

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