(1) In your everyday consumer interactions, would yourather do business with a sole proprietorship or acorporation? Why? (2) What would be the potentialadvantages and disadvantages from a consumer’spoint of view?

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter3: The Marketing Environment
Section: Chapter Questions
Problem 4DRQ
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(1) In your everyday consumer interactions, would you
rather do business with a sole proprietorship or a
corporation? Why? (2) What would be the potential
advantages and disadvantages from a consumer’s
point of view?

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ISBN:
9780357033791
Author:
Pride, William M
Publisher:
South Western Educational Publishing