Yellow Tail Essay

Advertisers know that in order to stand out they have to be visibly eye catching. The ASPCA knows this and use it to their full advantage. The ASPCA gets the majority of their money through donations and sponsors. ASPCA also knows that they are not the only charity out there trying to save animals. In order to be relevant they know they have to use Aristotle’s Theory of Persuasion to appeal not

In 2010 the ASPCA (The American Society for the Prevention of Cruelty to Animals) came out with a commercial that would shock the advertisement industry. The effectiveness of this commercial is proven, simply by watching the reactions of the commercial’s viewers. For those who have never seen the video it has a very sad and morose tone to it. The commercial begins with showing pictures and videos of suffering animals with the song “Angel” playing in the background. While this is going on the narrator of the commercial (Sarah McLachlen) is softly talking about the suffering and abuse that these unfortunate animals go through. Through many different rhetorical techniques the viewers are many times brought to tears after watching this

“This is horrible! I can’t even watch this!” Those were my immediate thoughts the first time my eyes were opened to the inhumane animal cruelty on factory farms. Factory farming enables mass production to supply the demands of today’s society but also enables the cruel treatment of animals. We need to end the cruelty and abuse that these animals have to endure at the factory farms because it causes loss to the business, reduces the quality of the product produced, and endangers the health of those who buy the product. We can promote humane treatment of factory farm animals by prevention through education, by enforcing humane laws by being an example of humane animal treatment, and by donating and/or

World War Two, a time of gore, the type of war, humanity can’t stand or bear to imagine! This was a time where six million Jews were sent to their deaths. The war, known as the Holocaust, lasted from 1939-1945. Yet, the question asked by all, how does the spirit triumph? Our spirit’s triumph by these “big things”, known as love, laughter, and nature.

The Holocaust During World War II, a destruction known to many as the Holocaust began and slaughtered more than six million Jews. This event caused many to cower in fear before Hitler and his army. Many of the victims had not only their bones and life broken, but they also had their spirits taken away from them being replaced by fear. However, some victims were able to keep their head held high and triumph with the power of Love, Laughter, and Nature. One factor that caused many to endure was Love.

Throughout our lives we have most likely witnessed hundreds of commercials that try to persuade us to donate money. A great amount of advertisements exist to persuade their audiences to donate to a specific organization our cause. The ASPCA is an organization that works to rescue animals from abuse, pass humane laws, and share resources with shelters nationwide. The ASPCA has many different campaign commercials that all have a singular purpose. The ASPCA announcement featuring Sarah Mclachlan that vividly portrays images of many different animals, is probably the most well known of all of the ASPCA commercials.

Perkins Gilman’s ‘The Yellow Wallpaper’ and Edgar Allen Poe’s ‘The Fall of The House of Usher’ both serve a highly horrific purpose which is both good examples for the gothic. The strongest example of gothic is ‘The Fall of The House of Usher’ as it established the extreme horror intense and shows the gothic scene of the house.

The People for the Ethical Treatment of Animals (PETA) is one of the most recognizable organizations within the animal rights movement, due in part to their attention grabbing antics and controversial advertisements. While PETA has been successful in creating visual rhetoric that generally appeals to the audience’s cognitive reasoning and emotions they are often not successful in catalyzing actual change in behaviour.

Chipotle’s “Back to the Start” advertisement captures the sentiments of the audience by depicting Chipotle’s competitors’ practices as unethical. In both “Back to the Start” and the “Scarecrow” advertisements, Chipotle attempts to align itself with society’s growing belief that humane agriculture is better. Chipotle’s advertisements present their practices to be ethical, which sets its products apart from its competition. However, Chipotle’s message employs the same sentimental appeals and logical fallacies that are effective in their competitors’ advertisements.

Farmers and ranchers are disgraceful people. They kill, abuse, and torture innocent animals. They do not care about their livestock, because “farmers and ranchers only care about the almighty dollar.” These are the exact thoughts of animal rights activist all across the globe. Emily Rohr is one of those activists. She published an article that recently gone viral. FFA is lame, with a not so nice acronym following. In this article, she bashed the FFA and farming procedures. She claims we are a “killer” organization, brainwashing innocent children to see animals only as food, and not friends. Within every occupation, there is always a bad apple, but to stereotype all agriculturalists is a tragedy to all farmers and ranchers. Especially three

My volunteer experience at Howling Timbers included cleaning and preparing meals for the animals using expired produce donated from local grocery stores. My work started with sorting the new shipments of goods into categories and rotating them with the old, molding fruits and vegetables that would get used in the evening. During meal preparation, I cut off the fuzzy, moldy, slimy, and decomposing parts of the fruit and vegetables and put the salvageable portions into food bins for the horses, pigs, donkeys and sugar gliders, the scraps into a compost pile. I asked Brenda if larger corporations gave Howling Timbers their expired produce and learned that the food donations at Howling Timbers come from local grocery stores. Brenda explains to the managers at these larger grocers that the food they receive is only for animal consumption. Still, they deny her the food and dispose of their expired goods in the dumpster— out of sight, out of mind.

Introduction: I remembered how throughout my life I respected and admired people that tried to help animals in need. I remembered how I felt when I saw first-hand the result of abuse. I remembered how I wanted to help those poor animals that were being treated so cruelly. And for all that I remembered, I decided that the Animal Welfare Institute (AWI) was the interest group I felt strongly for and chose to research.

In addition to his solutions, Pollan’s modern narrative sheds light on the façade of our food industries; asking us to rethink what we know. Despite the mention of certain inhumane acts in All Animals are Equal, Pollan takes us one step further to uncover the reason for which we continue to purchase our corrupt food. We all know animal abuse exists, but the average consumer like myself is more worried about the best price and the fastest way to get a burger rather than how fairly the animals are treated in the process. Whether it be the confined living space of chickens or the mental and physical torture of pigs, we continue to blind ourselves from reality. Is it purely out of selfishness? Or are we too ignorant to come to terms with our wrong doings? Like Pollan explains, it takes seeing the abuse before the shame of our disrespect can be felt (pg.6). After seeing Pollan’s truth, I might now think twice before eating out and the choice to support organic produce can make a dramatic difference for those farmers who promote the ethical lifestyle.

Purpose Formula: To persuade my fellow classmates, who are consumers of animal based products and supporters of zoos and wildlife conservation efforts, that animals deserve the same rights as humans and should not be used for profit.

Animal cruelty continues to plague the meat and dairy industry and a policy to reverse this is enacting stricter regulations on meat and dairy labels that explicitly state the additives and preservatives used on the product. Moreover, my policy will persuade people to purchase meat and dairy that is ethically raised and is not made with preservatives or additives, this is my value of health. Moreover, my policy is for those who eat meat and dairy and are unaware of the health side affects of consuming it and the animal cruelty that goes into producing a piece of meat or glass of milk, which encompasses my value of compassion. We are a compassionate species who turns the channel during an ASPCA commercial. We root for Nemo, Babe and Bambi yet we watch the movie whilst eating fish, pork or venison. The hypocrisy is unbelievable yet not talked about. Most Americans do not recognize this link between our compassion and the animals we eat and the hypocrisy that surrounds it. In this essay I address the compassion humans posses and how it is being wiped out through eating meat and dairy. I also address how we have the potential to rid the meat and dairy industry of the abuse. I will also discuss how meat and dairy is detrimental to our health.