Strategic Plan, Part I: Conceptualizing a Business

* Values offer principles and standards of behaviour that people and organisations follow. Values have a major influence on a person’s behaviour and attitude and serve as guidelines in all situations.

Thompson, Gamble, and Strickland (2006) define a company’s values as “A company’s values are the beliefs, business principles, and practices that guide the conduct of its business, the pursuit of its strategic vision, and the behavior of company personnel” (p.19).

Elizabeth Bennett, founded CanGo in 2006, she wanted to make a mark in the world of ecommerce. Over the preceding years CanGo established itself as an online success. CanGo provided customers with the option to purchase books, music, videos and games online. CanGo maintained its success throughout the economic crisis. CanGo continued to successfully provide customers with affordable entertainment. CanGo was able to capture a large market of a variety of consumers.

They offer intelligent solutions based on innovative products and top notch services to its customers globally. This is the basis of their mission statement and purpose as a company. Their mission is also to create opportunities for success through trusted and reliable partnerships.

A company 's values are the beliefs, traits, and behavioral norms that company personnel are expected to display in conducting the company 's business and pursuing its strategic vision and strategy.

great selling tool for the agent because they will be able to try and find ways to solve or help eliminate those consumers concerns with retirement saving plans. GPS will also give the agent the entire mailing list that they sent the mailer to so that the agent can continue to send other mailers or newsletters to those individuals. Secondly, GPS Marketing offers a customized website for their non-captive independent agents. This website will help the agent stay in contact with not only their existing clients but also those clients that they may not have sold anything to just yet. Having new technology such as a website will help agents keep in contact with their clients via email rather than just trying to keep in contact with their existing clients by phone and what some people call snail mail. GPS Marketing will actually do most of the work for the agent. This

According to Colbert, a SWOT analysis can assist a company by viewing and examining internal and external concerns; therefore it is a useful tool to make concise strategic decisions for various periods (2015). The first aspect pertains to the strengths that a corporation faces from all sources by scrutinizing how the company handles situations (Colbert, 2015). Weaknesses focuses on areas that need to be addressed whether on a large or individual scale to evaluate what courses of actions can be taken to expand on improvement (Colbert, 2015). The third category of the analysis centers on opportunities that a business can emphasize within their respective industry or the professional environment (Colbert, 2015). The last section views risks that can develop from outside competitors or any problems that might arise from any influential source; therefore it is imperative that a business entity utilizes threat factors because it can assist in identification and problem resolution to deal with the issue at hand whether past or present (Colbert, 2015). The Offices of MLO operates on a smaller scale than the big three such as H&R Block, Jackson Hewitt Tax Service, or Liberty Tax Service. Caragher suggests a series of questions that can be purposed to members of the professional environment within an accounting firm to develop and ascertain the objectives and strategy that will be taken (2014). The following questions can

Values are the fundamental beliefs of a person, and they help guide us in making decisions and how we live our lives. Values are a part of our everyday life and in the workplace. In the workplace, these are the guiding principles that help to define how the corporation would behave. In this essay, the author will identify personal core values and discuss how we acquire and change values throughout life. Also will discuss what values do for us and the importance of values in the workplace.

This is where businesses focuses on identifying characteristic found to be most valued by customer in reaching their level of satisfaction. These characteristic form the perspectives of customers and establish the basis of customer view of such business in fulfilling their needs or perspectives. They can be base on factors of price, quality, and on-time delivery and customers services. Businesses would depend on employees to deliver quality services and likewise forming an enduring relationship with customers to maintain customer loyalty and increase market share. The strategic objective would be to providing quality services, products and increase efficient. For this to be achieved they would identify key variables relating to the factors identify such as improvement in quality, new features and low prices along with follow after care services of periodic maintenance. They can further undertake strategy of giving regular customer credit agreement and generous term under which customers return or exchange merchandise to maintain customer loyalty. This would be as a means to align

Corporate values are ‘the operating philosophies or principles that guide an internal conduct of the organization and its association with its clients, partners and shareholders’. It is also a fundamental and long-lasting belief that specific mode of conduction highly valued by the organization’s membership’ according to IBM corporate responsibility report (2002, What is the value of company).

Beautifully You is more than just your ordinary beauty supply. We are a more universal company dealing with all different types of customers and not limiting ourselves to just one specific market. The company is here to carter to all the needs and concerns of our customers. We offer a 24/hr hot line service with experienced specialist to

In this paper, I will select an organization and prepare a strategic plan to grow the business over the next three years. This strategic plan will include certain criteria. That criteria includes:

After the agreement between the two companies to merge and establish a new organisation, the need for a new strategic business plan is imperative. The massive majority of the newly-merged companies failed to reach both their financial and strategic goals and endure in an arguably competitive business world, because they lack of an effective plan, which will consider the tremendous changes that took place for both the acquiring and the acquired company and which will assure the smooth integration of practices and policies within the new organisation (Marks and Mirris, 2000: 40). Therefore, a company should be sufficiently prepared to encounter complications that may arise, determine carefully its new strategy and

Corporate Values are the philosophies and attitudes that lead firm’s behavior and conduct as well as its relationship with the consumers, allies, and stakeholders. Corporate values can be seen in the vision and mission of an organization.

Marketing plays the most important role for the success of a business. In this chapter, the business’ marketing objectives are laid out together with the plans or actions that will be needed to achieve these objectives. Furthermore, this chapter includes the profile of the respondents which aided the researchers to create this part of the feasibility study.