The Puppy Monkey Baby is a CGI character in an advertisement for Super Bowl 50, which was hosted on February 7, 2016. This character has received many reviews, reactions, and fandom in some cases. It begins with three friends sitting on a sofa watching television, but when one states that he is thinking about staying a strange creature emerges from the wall with a bucket filled with ice and mountain dew in one hand a baby rattle in the other. It awkwardly walks towards them chanting, “Puppy, Monkey, Baby”. The creature then jumps on the table and begins to dance as it chants. Before the friends can react the creature kicks over the bucket, and begins to lick one of the friend’s faces as another drinks a Mountain Dew. The friends are obviously pleased, and as the creature begins to leave the music jacked up, and three friends begin to dance as the follow the creature out of the room. As the four of them walk down the hall the words, “Three Awesome things combined” appear on the screen and a deep soothing voice says, “Mountain Dew Kickstarter” and says the first of the three of the four words that appear on the screen, “Dew, Juice, Caffeine, Combined”. The final image of the commercial is the Puppy Monkey Baby licking a can of …show more content…
The music is catchy and is designed to make a person want to dance. The voice at the end is smooth, cold, and very common in the advertising business. While the voice of the man is common the voice of the creature is inhuman and borders on terrifying. It is the sound of the baby rattle draws the most attention by reminding you that the lower half of this creature is a baby, which plays on the human psyche. Humans are naturally drawn to babies, and in many horror films the depiction of young children is used to create fear and discomfort. The commercial also uses this same tactic with great
The people who made the beat made it sound like your in a scary movie. In addition, the song has many literary devices in it. An example of figurative language in “Thriller” was when he said “, Something evil is lurking in the dark, under the moonlight you see a sight that almost stops your heart.” That means that she sees something scary that almost stops her heart and it’s an imagery.
The commercial is very persuasive in many aspects. Throughout
In February 2015, Budweiser released a commercial named “Lost Dog.” Unlike many other commercials, “Lost Dog” tells a story of an incredible friendship between two different animals. This friendship successfully catches the audience’s attention and captures their hearts. The commercial effectively persuades the audience to purchase their beer through the use of pathos, logos, and ethos. Although Budweiser uses the fallacy of non-sequitur, the commercial still works in their favor to prove their point. Through the use of different rhetorical strategies, Budweiser’s commercial was able to triumphantly make their audience feel several emotions in just one minute.
Perhaps the largest appeal to pathos in this commercial comes from the use of the song “Can’t Help Falling
A strong healthy dog is pulling a wagon of a pretty bag of dog food that looks healthy and tasty. The dog food sets perfect and looks great in the wagon. The little puppy is pulling this big wagon of dog food up a steep winding road, to show his strength from eating Beneful dog food. The wagon with the dog food in it says “Incerdibites Bring out the incredible in your small dog. The advertisers attended audience is anyone who owns a small dog. The ad also says “it’s not the size of your tail it’s how you wag it. That statement is saying even though it’s a small puppy. It’s how they wag it by being happy if they eat the right dog food. This ad uses a lot of detail and color, which really makes it stand out. They use a very pretty back
For me among all the Super Bowl Ads, 2014, the most memorable and effective one was the Budweiser’s, “Puppy love” ad. It was a heartwarming story to see an adorable puppy’s determination to hang out and be friends with his favorite famous Budweiser Clydesdale horse.
That commercial entertains and persuades you, the actor talk loud and pronounce everything really outright.Jeremiah was played by the well known actor Adam Driver and was talking about the Superbowl. The cowboys that got shot still talked in the same tone after they died and they fell over really comically.The set falls down and makes for some pretty cool visuals.Then when the screen cuts to black and shows the message "" You ruin LIVE
While this commercial does not display much logos due to the solely emotional premise of this commercial, it more than makes up for that void through the noteworthy use of pathos. Budweiser effectively puts the viewer’s emotions in a chokehold from the beginning when the lively puppy pops its head out from the pile of hay. This hold only grows firmer as the commercial progresses with lost dog posters, which feature a photograph of the lost dog and the horse. Next, Budweiser catapults the audience into an emotional roller coaster when “bud” is seen trembling in a box near a trash bay in the city, followed by an intimidating wolf approaching the travel-weary Labrador retriever. However, like most effective advertisements, Budweiser leaves the viewer with a warm feeling in their heart when the commercial is all said and done. This technique of presenting a story loaded with emotion appeals heavily to the American culture because people in society today often choose emotion over logic. These type of stories not only make the viewer more likely to buy the product, but also leave an imprint in the audience’s head that continually associates Budweiser with patriotism and the pursuit of the American Dream. While the pathos in this commercial is extremely strong, the commercial has absolutely no credibility without any ethos, which is more implicit than explicit. Budweiser is a traditional beer company that has always been supportive of both patriotism and the American Dream. This commercial alone proves that Budweiser has a strong ethos through the fact that this ad has over 29 million views on YouTube in only seven months. The lack of logos in the commercial is more than made up by the persuasion employed by pathos, and the credibility that the ethos of the
This Budweiser commercial was aired in 2014 as a part of the company’s campaign to reduce drinking and driving. This commercial was about the importance of finding an alternative ride home or a place to stay for the night if you have been drinking. By finding an alternative ride home or a place to stay would prevent you from causing an accident on the way home. The producers of this commercial used the bond between a yellow lab and his owner to show the importance of getting home safely after you have been drinking. They were able to achieve this by starting the commercial when the owner brings the dog home for the first time and then showing clips of them together as the dog grows older up until the night that the owner decides to go off with
Within the film “The others”,sound shapes the audiences attention in many ways, but mainly to capture one’s attention at a specific, rather scary or intense, moment. This can be seen in the film as the daughter Anne Stewart is playing in her communion dress on the floor. As Grace Stewart enters the room to remove her daughters dress, we hear the low humming noises coming from Anne and the light clicking noises of her toy. This captures the audience to look directly at the little girl, specifically her hand, which is holding her toy. The visualization of Anne’s hand, which is seen to be the hand of an old woman, is followed by a low-pitched bass noise, and the creaking of the floor as Grace walks closer to her daughter.
The musical piece represents a shark chasing or creeping up on its prey. Music and silence is often used to form tension, to scare the audience. Non-diegetic sound helps by building extra tension or by setting a mood. For example, the dramatic, non-diegetic sound put over the top of the title classification scene, helps to build tension for the audience. This is due to fact that the music represents the shark, therefore, when the music comes on again during the movie, the audience knows the shark is coming.
This commercial is for Meow Mix Irresistibles Cat Treats. In the beginning, it shows a cat peeking out from under a pile of laundry. The cat then ducks back down and the owner looks at him. The owner is an average looking, younger woman and the cat is brown with a dark coloring. Next, the cat keeps his head out of the laundry basket and the owner looks happy and surprised to see him there. While the cat is in the laundry basket, there is slow music that resembles the Meow Mix theme song. The cat’s owner then grabs a bag of treats lying on the floor. The word “irresistible moments” is also said at this time while the cat is jumping out of the basket. This implies that the treats are delicious and that cats cannot get enough of them. The owner feeds the cat a treat and he meows. The owner is delighted to feed her cat these treats and in
They were shocked, scared, and not knowing what to do. The background music is also sad, which makes the video more emotional. It creates a mood of
Some of the instruments John Debney (the composer) uses to create these brisk and intriguing sounds are violins, drums for the loud and fast tempo and trumpets and flutes to add in a lighter and mischievous touch. An example of a scene in the movie where it has this touch is when the boy Max lights an enchanted candle in a creepy house. The soundtrack that plays for this scene has instruments like violins, trumpets, drums and flutes to create the affect that something was going to happen and it wouldn’t be good. The violin plays a mix of forte and piano
The main character, a shy wolf, enters a Dirty Dancing style party of seemingly care free bunnies. Everything is going well until she no longer has the attention of the one bunny, our second main character, she was comfortable with. The wolf's anxiety spikes and her body turns on her. Jumping straight in here, how do you show a sensation? Sure, we've all seen the movies that show happiness as colors or disorientation as an unfocused subject, but where this film goes in illustration is beyond any easy fix. Animator Adam Davies uses stop-motion and it is genius. The way the animation works takes what this film is saying and turns it up ten notches. The movement of the itch will make your skin crawl. You want to look away but you won't. With not much of an actual soundtrack, the sounds used with the animation was a perfect pairing. If the visual isn't visceral enough the sound mixing will get you where you need to go.