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Product Tactics Essay

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My product tactics
My product should be able to improve and innovate the processes of sports medicine. The product should use social media to make impact on the client network. Also to make the brand competitive and ensure creativity as well as convenience. These objectives will be achieved by ensuring the company hires competent staff who are dedicated to their jobs. Ensuring proper and efficient service delivery. This makes the clients feel respected and they save time too. Also I will ensure that I improve the credibility of the company brand in the eyes of the new and old clients.
To achieve these product strategies first I will conduct serious interviews to ensure that I get the right staff composition. I will also motivate the staff …show more content…

To attain my place strategies I will first visit the new market for a couple of weeks and interact with the locals. At this point I will identify one person who is willing to guide me through the state and introduce me to the various teams in the area. From there I will market myself by providing free services just to showcase my work. Before putting my strategy into action I will attend all sports events in the different stadiums and introduce myself to the team managers. This will be done in the expansion period after three years of being in business. To evaluate progress I will look at the number of options I have for a business location and the suitability of good business in that location. Evaluation will also be based on the number of clients available.
My promotional Tactics
The promotional objective of the business is to ensure that the client is confident about quality of service and he or she can give recommendation to other customers. To also ensure that clients are attracted to the quality of service offered. To create awareness of the brand far and wide. The strategies to achieve this is using social media as a marketing platform where existing customers and potential customers are able to interact with the staff and ask questions. The business will also use marketing agents that will create awareness to the people on the ground level. Another strategy is to offer discounted prices during the first weeks of business.
The tactic to be used to

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