Proctor and Gamble (DRAFT)
Case Discussion Questions
What strategy was Proctor and Gamble pursuing when it first entered foreign markets in the period up until the 1980’s?
• In 1915 opened a plant in Canada to produce Ivory Soap and Crisco
• In the 1970’s P&G entered Japan and other Asian Nations.
• Strategy- P&G entered a nation by acquiring an established competitor and its brands. i.e. case of Great Britain and Japan.
• Strategy- the Company developed new products in Cincinnati and then relied on semiautonomous foreign subsidiaries to manufacture market and distribute those products in different nations. In many cases. Foreign subsidiaries had their own production facilities and tailored the packaging, brand name, and marketing
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Building global brands in different countries means compliance with their rules and regulations. Costs more $$$.
• Technology is always changing. Is one change enough? Will there be the need to change in the future? Technology is unpredictable thus the ‘predicted’ result cannot be entirely relied upon.
Slide 1: Intro (maybe a youtube link?), with logos of the company’s products (need to familiarise audience with how P&G is associated with them in everyday life). We can interact with audiences and ask if they have used or own any of the products listed. =)
Slide 2: Intro and History of P&G. How did the company come about…Maybe a timeline? And a little summary on why it’s so unique.
Slide 3: Discussion question 1.
Slide 4:
Slide 5:
Slide 6: Discussion question 2
Slide 7:
Slide 8: Discussion question 3
Slide 9: List all strategies on one slide followed by limitation on the next! =D
Slide 10:
Slide 11:
Slide 12 etc:
Discussion with class (interaction): Maybe a little handout? With info. Give them a scenario with alternatives. Asking them which STRATEGY is most suitable. Question and answer time at the end and finish with a final point. That should be enough
In my Powerpoint display I am creating an easy to follow guide for the CNWL and BCS App-a-thon. This display consists of ten slides. Each slide gives information about the event and what to expect on the day. For example No.1.Outline slide is about the underlying contents of the event 2.Introduction slide is basically saying what the event is all about 3.What is a mobile app slide, states the mobile app and its uses.4.What is an Android
The PowerPoint presentation must be 18 to 20 slides in length, not including title and reference slides. You are encouraged to creatively address the material by including graphics, visuals, charts, graphs, and/or sound. Slides should be designed to clearly and concisely address the material. The PowerPoint presentation must be formatted according to APA style (i.e., include the title and reference slides and citations within each slide when appropriate.) The notes section of the PowerPoint must be utilized to expand on your presented points. The notes section should also include any additional information necessary to explain or show your point of view. You must also use at least two scholarly sources in addition to the course text and include at least four community resources (with websites included).
The company that I chose to do my presentation on is Maurices Store. I worked in retail as a manager for 12 years at the former County Seat and one of my assistants is still working retail as a manager at Maurices here in Dubuque. I was interested in choosing retail sales because it is where I started and I wanted to see how it has changed over the years.
Identify one instructional strategy or student activity from the outline of plans that could be challenging for the student.
Create a 10- to 12-slide Microsoft® PowerPoint® presentation, with a minimum of 100 words of speaker notes, in which you summarize each example and address the following questions:
* Format the PowerPoint presentation with headings on each slide and three to four (3-4) relevant graphics (photographs, graphs, clip art, etc.), ensuring that the presentation is visually appealing and readable from 18 feet away. Check with your professor for any additional instructions.
Create an 8- to 12-slide Microsoft® PowerPointC® presentation, including detailed speaker notes, in which you discuss your personal brand and future story. Include the following in the presentation:
High cost of entering new markets International growth is expensive. Entering new markets with a new brand
Create a 5-6 minute presentation using PowerPoint visuals. Make sure your PowerPoint follows the guidelines discussed in class. The purpose of the presentation should be to inform the audience. Your presentation should reflect a topic, theme, or issue relevant to your major. For ideas of topics, you may consider looking at issues of Crains’ Chicago, The Wall Street Journal, Bloomberg BusinessWeek, The New York Times, The Chicago Tribune, cnn.com, The Huffington Post, NPR.org, Slate, Wired, or industry-specific papers/journals in your area of study.
Develop a 10- to 15-minute presentation in which you address the following points (7 pts):
The Procter & Gamble business strategy is to focus on creating new brands and categories so the company can focus on being the best in branding, innovation and scale. This is what sets this company apart from many of its competitors. The Proctor and Gamble are the global leader in all of their core businesses within the company which consists of laundry, baby care, hair care and feminine protection. This report is designed to understand the company’s business model and strategies, and analysis how the P&G has formulated its business-level strategies to pursue its business model.
Procter & Gamble is one of the most successful consumer goods companies in the world. There are many brand names found under the name of P&G INC . Scope, a mouth-wash brand, is a part of P&G. Scope was introduced as part of oral hygiene industry in the year 1967, in Canada. Scope had the highest market growth in Canada.
As a large global company, P&G has strengths that have helped them to acquire such a vast market share. The company’s culture, strong product quality, the ability to understand customers, brand equity, and centralized management is at the
Companies can decide to go global or to enter international markets for various reasons, and these different objectives at the time of entry that enable the business to produce different strategies and the performance goals, and even forms of market participation.
What is your evaluation of Proctor & Gamble’s business lineup? How attractive are the industries it competes in? What is the competitive strength of each of its business segments? Does Gillette seem to compete in attractive consumer segments?