Persuasive Essay On Animal Cruelty

Two techniques in particular are ethos and plain folks. Ethos focuses on the emotional reaction to a piece and how well the ethos is displayed determines the effect it has on others. The impression lasting is what makes it so powerful. This lasting impression is carried on by the technique called plain folks. This is incorporated by a normal woman helping these animals and this gives us the impression that we can help just as she has. This also emphasizes a lasting impression. This campaign connects to everyday values by connecting the emotion to our own lives and showing how it affects our lives. It is stated that in animal abuse cases, “64.5 percent (1,212) involved dogs.” (CNN 1). The commercial makes change

This short yet powerful commercial video is released by ASPCA in 2007 to raise the awareness of animal abuse in the US. The commercial starts with a series of small clips of wounded and dirty animals in cages and boxes, some with visible scars in their eyes. While these clips are played, Sara McLachlan’s song “Arms of an Angel” is playing solemnly in the background. The commercial is aimed to persuade its audience to join and make donations to ASPCA for saving animals that are abandoned and abused by humans.

In 2010 the ASPCA (The American Society for the Prevention of Cruelty to Animals) came out with a commercial that would shock the advertisement industry. The effectiveness of this commercial is proven, simply by watching the reactions of the commercial’s viewers. For those who have never seen the video it has a very sad and morose tone to it. The commercial begins with showing pictures and videos of suffering animals with the song “Angel” playing in the background. While this is going on the narrator of the commercial (Sarah McLachlen) is softly talking about the suffering and abuse that these unfortunate animals go through. Through many different rhetorical techniques the viewers are many times brought to tears after watching this

The Humane Society of the United States, HSUS, has released many commercials to show the terrible conditions that some animals are subject to live in. These commercials also promote the need for people to adopt from shelters, and give these animals a second chance at a better life. This commercial in particular shows singer, and 3rd place contestant on “The Voice”, Christina Grimmie, playing the piano, and singing her version of Bonnie Tyler’s “Holding Out for a Hero”. As she sings, many pictures and videos of animals being rescued from their terrible conditions play on a screen behind her. This commercial definitely pulls on the heart strings of animal-lovers by using the rhetoric devices of ethos, pathos, and logos in a very subtle, yet precise way.

Violence is everywhere in the United States of America. Many people in America and around the world have been a victim or know someone who has been a victim of violence. Over 22 million women in the United States have been raped in their lifetime according to the website, Victims of Crime. This number is significant. Advertisements could play a role in making violence more acceptable in our society. PETA, People for the Ethical Treatment of Animals, is known for having shocking advertisements. This pro-vegan and pro-vegetarian nonprofit organization has always been a topic of interest. Many of PETA’s ad campaigns are related to sexuality, violence, discrimination against how people look, and dominance over women. There are many

Advertisers use a variety of appeals to convince the viewer’s to buy certain products or bring a topic to the awareness of the viewer. The anti-child abuse announcement that San Francisco Human Services Agency released is no different. A public service announcement is designed to publicize a problem the nation is facing. Advertisements can appeal to the audience through a variety of elements such as images and speech. In this advertisement pathos and ethos are represented through the sounds and visual content while logos is presented through the statistics given at the end of the advertisement. With this advertisement it is also important to consider the

“This is horrible! I can’t even watch this!” Those were my immediate thoughts the first time my eyes were opened to the inhumane animal cruelty on factory farms. Factory farming enables mass production to supply the demands of today’s society but also enables the cruel treatment of animals. We need to end the cruelty and abuse that these animals have to endure at the factory farms because it causes loss to the business, reduces the quality of the product produced, and endangers the health of those who buy the product. We can promote humane treatment of factory farm animals by prevention through education, by enforcing humane laws by being an example of humane animal treatment, and by donating and/or

I do agree that animals should have the same rights as we do, but must argue that animals do have feelings. In the video Meet your meat you see that animals being slaughtered for meat and you see how they yelp and screech as they feel this pain. They have a want, a will to live just as we do and who can say if they should live just for our consumption. If people had to watch where the animal came from and what it went through to get to the supermarket do you feel that they should still buy the meat? Furthermore, with the different cultures that kill animals for their religion should not be condoned either. There are religions that have scared animals such as the cow and do not kill these animals for consumption. Do you feel that these religions

Now, if you are an animal lover like I am, this is a hard commercial to watch and I often find myself turning down the television or even turning it off. Just to avoid it pulling at my heartstrings. I even remember as a child asking my parents to please donate to these poor animals as they could be dying at any moment. Have you ever thought the same thing? Ads like these are everywhere. Always asking you to buy something or give to some cause. Have you ever realized how they do it? Have you ever focused on how the ad or commercial makes you feel. Why do you feel the need to turn off the

Rabbit farms in China are the “source of 90 percent of the world’s angora, fur (“The Angora Industry”). There are no penalties for abusing animals on farms in China and no standards to regulate the treatment of animals. To combat this evil, fortunately there exists an international organization, PETA, who fights for the ethical treatment of animals. One of the ways PETA champions animal rights is through T.V. commercials. One of these commercials is PETA Asia’s, “Why Are Rabbits Screaming,” which uses repetition, irony, and juxtaposition to suggest that animal cruelty is awful and no living thing should have to endure any type of torture.

On the other side of the spectrum is an exception to the basic concept of advertising, which is the newly coined idea of shock advertising. This method is extremely popular with animals rights groups such as PETA “People for the Ethical Treatment of Animals”. PETA resorts to graphic videos and print adverts to impart their message concerning the ethical issues of animals. Creating shocking campaigns such as ‘Holocaust on your Plate’; encompasses the juxtaposition of slaughtered chickens to the slaughter of the Jews during the war (Matusitz & Forrester, 2013). Matusitz & Forrester (2013) state that the forms in which PETA transmits their message is through “social noise”, by using different forms and techniques through using negative representations of animals.

Just imagine someone picking you up placing you in a secluded laboratory, holding you against your will , and vehemently having your face and body stuffed with makeup or any other cosmetic item. I look at this situation as if i was in the place of the animal being tested, I sat an dreamt about it for a second, I thought to myself this is horrible and someone has to put an end to this immediately, If it is still going on.This topic has always been a touchy one for me, Considering the fact I 've been pro animal my whole.When i say that i mean just measly thought of an animal getting hurt or brutally chastised would put me down every time. What led me to feeling this way was a video that was shown to me by my older brother when i was about five or six years old.My older brother was some what of a bully my younger sister and I, So when he showed me the video i was expected it be one those videos where a dark demonic figure jumps out and franticly shocks you.So i was prepared for what was to come,When the video began it displayed a gorgeous scenery of a farm which looked it the setting could be somewhere in southern California. hen the title of the video displayed on the screen “Meat Frenzy” is what it said. By that point i was nervous and confused of what was to come next.So then the unbelievable happened,The cameraman enters this factory looking barn.The following scenes contents was so gruesome and horrific it made me sick to my stomach,There were machines carrying live cattle

Surrounded by darkness late at night, searching for shooting stars, the silence is broken by a loud crashing sound followed by the apparent sound of a body rolling down stairs. Quickly turning lights on, I discover my eldest dog at the bottom of the steps after tumbling down the wooden planks in the dark. Despite the sympathy I felt for the confused and slightly startled dog, my laughter could be heard down the street. My mother scolded me for laughing at the poor animal, but how could I not?

Most mornings I wake up, eat breakfast, get dressed…you know the drill, but then I apply my makeup, paint my eyelashes and spray myself with deodorant. I undertake this tedious routine every morning just to make myself look pretty, to make myself feel pretty. One morning while standing in front of the mirror, applying my cheap, low budget, Maybelline foundation purchased from Kmart, it occurred to me that, in all likelihood, the very liquid I was applying to my face had once caused an innocent creature to suffer pain. There was no indication on the bottle otherwise, to ease my guilt.

The first TV commercial aired on July 1, 1941 and it was only 10 seconds long. This ad featured a very rough map of the United States with the company’s logo over the heart of the map and only five words said in it. (Luckin) Since the first ad, commercials have developed into very in-depth systematic ways for companies to show off their product to the consumer. Almost every large company has used this method to brand themselves. The ASPCA is no different when it comes to this matter. They have put out a numerous number of commercials to try to get people to donate to their cause. In the ad entitled “If Animals Could Speak” the ASPCA uses gut-wrenching images of animals, slow music, text, and a desperate voice to successfully persuade the viewer into donating to their company or saving an animal.