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Pepsico : A Global Beverage And Snack Company

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PepsiCo Overview
PepsiCo was incorporated through the merger of Pepsi-Cola and Frito-Lay in 1965. Pepsi-Cola was established in 1898 in North Carolina, when Caleb Bradham developed the Pepsi-Cola soft drink and sold it to his pharmacy clients. PepsiCo is a global beverage and snack company that produces, markets, and sells a variety of sweet, convenient, salty, and grain-based snacks, carbonated and non-carbonated beverages, and foods.
PepsiCo operates six global divisions, including: North America Beverages (NBA); Frito-Lay North America (FLNA); Quaker Foods North America (QFNA); Latin America; Europe Sub-Saharan Africa (ESSA); and Asia, Middle East & North Africa (AMENA). FLNA’s net revenue was about 21% of PepsiCo’s total net revenue in both 2013 and 2012. QFNA’s net revenue was about 4% of PepsiCo’s total net revenue in each of 2014, 2013 and 2012. LAF’s net revenue was about 12% of PepsiCo’s total net revenue in each of 2014, 2013 and 2012. PAB’s net revenue was about 32% of PepsiCo’s total net revenue in both 2014 and 2013, and 33% in 2012. Europe’s net revenue was about 20%, 21% and 20% of PepsiCo’s total net revenue in 2014, 2013 and 2012, respectively. AMEA’s net revenue was about 10% of PepsiCo’s total net revenue in each of 2014, 2013 and 2012. The company’s business portfolio is comprised of many brands, including 22 product lines that are such identifiable names as Pepsi, Tropicana, Doritos, Cheetos, SoBe, and Mountain Dew. PepsiCo merchandises are

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