Nutrigrain Commercial

Altogether, the ad’s effectiveness covers every factor of persuasion well. The enticement of the Cheerios commercial relies on factual evidence, professional reputation, and touching emotional scenes to appeal and relate to a variation of audiences. By utilizing reliable credentials and appealing to the viewers feelings and rationale, Cheerios is able to successfully persuade the audience that what they use for ingredients in their cereal is just as important as keeping you and your family

To increase profit, Wonderful Pistachios makes advertisements and publishes them in magazines to increase exposure and sales. In a particular advertisement titled “The Mindful Nut,” Wonderful Pistachios creates a scene in which a woman is meditating in a black background. The purpose is to promote their product by appealing to women who are outer-directed emulators who have a desire to fit in with trends in society as well as inner-directed I-am-me who strive for mindfulness and a healthy lifestyle.

This list of appeals was created to better understand the language of advertisements and how they attempt to connect with their audience. While some advertisements can be very clear and direct with their message others may use more subliminal techniques to form an association with things viewers find pleasing or memorable with their product. Often the themes seen in advertisements seemingly have nothing to do with the product being sold. This experience is often true for your average consumer however, with tools like that provided by Jib Fowles, we can break down these strategies into individual categories and analyze how they impact the general public. The Snickers Dark Chocolate commercial ran on American television in 2007 as a part of a 4-part series titled “Feast” where groups of famed historical figures from various time periods were seen interacting in modern

The advertisements being rhetorically analyzed are both from the company Geico. The 2017 Geico advertisement from the Southern Living magazine includes the phrase “The choice is yours, and it’s simple.”. Women follow the sterotype of having a like for knowing they have the decision so therefore that makes it the best one. It then has two stacks of chocolate chip cookies, one taller than the other, on a white background. Black and white text and background are used along with a shadow appears over the smaller tower of cookies. In short, it closes with “why not enjoy just one cookie when there’s a whole stack in front of you? “. Provided with a comparison of facts between Geico and an anonymous company, the height of each cookie stack signifies Geico as the superior brand.

"Give Extra, get extra. A piece of long lasting Extra is a simple pleasure that helps make real connections special(Wrigley)." The main objective of a company that produces a commercial is to get its product to sell. There are many methods that are used to attract the audience to purchase its product. The Wrigley JR. Company took advantage of the human senses of love and the contagious feeling to persuade its viewers into buying its product. The company of Extra Gum took its own product to another level with its commercial. The Extra Gum commercial was persuasive because of all the rhetorical devices used to target the viewer's emotions

The video I have chosen was a 2016 Cheerios commercial displaying father’s dancing with their children. I personally feel the world is overfilled with marketing and advertisement schemes however, something about this commercial I enjoy seeing. It portrays pathos through its cheerful song and dance among happy, healthy children and their fathers. The audience, receives feelings of happiness, love, care and fun upon viewing it. The commercial is placed within the bright homes of several different families. Where they, with energy and happiness, present their own father and child dance routines. A healthy long living life, spent with family is a message everyone desires. It creates a connection with its targeted market; families and older adults. This connection is created through showing everyday families having breakfast and making the most out of the time they spend together. This also can also

The Betty White Snicker commercial is aimed at targeting the young audience, people leading very active lifestyle. The ad attempts to reach its target audience by making a contrast between Betty White and the young man who was criticized by his friends for playing like an old man . The person was old but after eating the Snickers, Betty White turned into a young and strong man. The implication of the advertisement is that young people leading active lifestyle start buying snickers because the product can makes them energetic and

When I was growing up I was taught how to hunt, fish and trap animals for food as well as being fed an omnivorous diet, but today I have found that I no longer need animals in my diet. The Vegetarian Times recently found that out of the 311 million people in the US, 7.3 million eat a vegetarian based diet and 22.8 million eat a vegetarian inclined diet. Over the past century people have begun looking into the health implications of plant based diets as a way of improving their health and increase their longevity. This research paper is intended

If I were creating a script for a sunflower seeds commercial. I would open the video with a mom, dad, and their daughter watching their son/brother’s baseball game. Next, I would show the brother getting back into the dugout and his mom would then ask his sister to bring her brother a bag of sunflower seeds. For me a commercial like this would bring back nostalgia to when I would do this for my brother. A script represents an event for someone. The script here is that no baseball game is complete without family and sunflower seeds. When you think of a baseball game you typically think back to family, and certain foods that were there.

The documentary Food Inc. is a great example of commercial farming. The purpose of commercial farming is to mass produce food and animals, to feed the community. The concept of commercial farming could also go along food security. The community needs to make sure that there is enough food to feed the growing population at all times. The problem right now isn’t that there isn’t enough food, but rather that there is too much food. The Tyson company produces all kinds of meat to feed people around the country, and when doing so they tend to overproduce. With this overproduction, we are left with expired animals that cannot be produced into food for consumption, and in turn, provide extra parts that aren’t useful or helpful.

The second commercial starts off with bubbly music and the narrator excitingly stating, “We love those curves!” While two girls in their bra and underwear are hula hooping happily; until the narrator says “but who wants them shapeless?” Then one of the girl’s hula-hoop drops to the ground and the bubbly music stops for a second. The hula-hoops rise up fast with the music as narrator says, “shape up now!” And girls look happy, the frame switches to a jar of the shape up firming cream hula hooping. Next frame a girl’s smooth tan leg is applying the cream, which “boosts elasticity” and “leaves it noticeably firm”. Not to mention the girl goes from hula hooping her waste, to leg, to her arm and back to her waste as narrator says “smoother body

Food is an essential part of our lives. We consume it every day and absolutely need it to live and thrive successfully. With something so significant to us, why should we risk the source of where our food comes from? Robert Kenner created a powerhouse documentary film called Food Inc. that gives an accurate description of the horrible realities of corporate farming by providing evidence of the harm affecting both humans and animals. Robert Kenner is a film director and producer. Kenner claims that today; food can be potentially harmful to the health of any consumer and the process of creating certain foods is detrimental to the lives of the animals and humans involved in the procedure. Kenner

The commercial has a strong association with nourishment and technology as it is advertising vegemite on television which is a standout amongst the most utilized devices used today! The commercial has a connection with society as commercials not only encourage people to purchase new products to accomplish individual’s aims or targets, values and delights, but they

Oscar Mayer presents two arguments of it being natural and not artificial. In the WomensHealth magazine, Oscar Mayer uses parts of nature to present that it’s natural, but the Hollywood sign in the background projects it to be artificial. Oscar Mayer has a lot of additives that make it a good product for the consumers, like the descriptive details of what’s in it. This advertisement challenges the socio economic status including gender and age. Also this advertisement shows different ideas for the consumers to figure out, that can sometimes be elusive when you analyze it.

Advertisers create commercials to connect the viewer to the product, through psychological appeals and further persuade them into believing the health food scam of the fast-food chains (Bovee 360). Subway has mastered the art of appealing to consumer emotions when regarding health. Their commercial “Friend of Jared”, proves Subway promotes the healthy food image but deceives the public with its actual product. The commercial is set in a baseball field on a nice day. The actors are participating in an amateur game and appear happy and full of energy. They quickly introduce the characters by flashing their name and amount of weight lost in the middle of the screen. While this is taking place the background jiggle sings, “join the Subway family now… it’s not too late the only thing that’s missing is you!” (YouTube Video). Once the jiggle concludes it flashes to pictures of Subways product, showing a rather large sandwich. They advertise the Subway sandwich having only 6 grams of fat, however, in tiny print at