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Notes On Trade Practices Act

Decent Essays

 Trade Practices Act:
First, product or services offered or promote to the customers should be based on the product or services’ truth or real information. Misleading word or over-praised of the product or services provided which violates the rules under Trade Practices Act are not allowed. The products or services should be presented morally, correctly, and fairly without confusing or ambiguous. Second, the price of the product or services provided should not be over-price or underpriced or unreasonable price. We should not take advantage of customers who have less knowledge or do not have a clear understanding about the market price during the promotion or advertising of the product or services. We should not lower the services or …show more content…

For example, we can communicate with the customers in a more confidential way so the customers would not worry and can ask or make enquiry for all the things they wanted to know about our product or services, for example, the main attraction in Tropical North Queensland, the must visit places, travel schedule, price, flight or hotel options and etc. Employees can tailor or provide the most suitable travel advise that best suit the customer’s needs which may leads to sales

 Internet: Through Internet marketing, we can reach a large target audience in Malaysia without any geographically boundaries at a cheaper cost without time boundaries. For example, we can promote the special offer or deals of visiting Tropical North Queensland via social media like Facebook, Twitter or etc. as people nowadays check or browse it very often every day. We can also upload video or images that showing the top spot of Tropical North Queensland, with interesting information and content, thus we can grab attention, create demand, increase brand awareness and also maintain customer loyalty through promotion or advertising via social media which may increase sales

 Newspapers: According to the research, there are 7 out of 10 adults read newspaper every day. As the technology is getting advanced now, people can view or read newspaper online, via smart phone or in printed. Newspaper advertising is an effective and low cost way to

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