Indian Ban On Tobacco Advertisements

Our main targets for the “Swag Fashion” app, are middle class males and females between the ages of 18- 35. The “United States Census Bureau” states that there is over 324,762, 690 people in the United States; which there is 75.4 million are the ages of 18-35. According to "Bureau of Labor Statistics", as of 2016 there are 1.9 million to 20.5 million employed youth of the ages 16 to 24 in just the United States alone. The average middle class income of an18- 35-year-old

The smoking habit is the principal cause of illness, disability and death around the world. More than five million of people in the world die due to smoking habit every year. If we don’t take care of this in 2030 the amount will be ten million. Seven million of these deaths would be in poor countries.

Merriam-Webster defines government as, “the act or process of governing; specifically: authoritative direction or control” and power as the, “ability to act or produce an effect.” In Europe 1715-1914 governmental power shifted and changed multiple times. Thomas Paine 's critique of absolutism illustrated best the mutation of governmental power from 1715-1914 through his presage of future successful governments, such as Great Britain and France, who continued to procure thriving economies after modifying their governing bodies by decentralizing power from monarchs to representative governments.

After several months of debate over the constitutional legality of the Tobacco Plain Packaging Act (TPP Act), the Australian Supreme Court issued a judgment on August 15th 2012, ending the dispute between the tobacco corporate group JT International SA and the Commonwealth of Australia by ruling in favor of the defense.

When speaking about American government, it’s hard not to think about the United States Constitution. The most important document to America which set the building blocks of our newfound nation. This is the certificate created fundamental laws for our country and outlined our primary civil rights as citizens. Not to mention, future laws and court cases will be judged on whether they are in compliance with the guidelines set in this historic archive. The magnitude this paper holds on our great country's ability to remain at peak performance and influence is absolutely remarkable.

New Tobacco Atlas Estimates U.S. $35 Billion Tobacco Industry Profits and Almost 6 Million Annual Deaths. (2012) Retrieved August 2, 2015, from

According to statistics in the 20th century the world over 100 million people died of tobacco-related diseases. However, the proportion of smokers has not decreased, or even increased due to the limited understanding of the harmful effects of tobacco smoke, knowledge is limited.

Smoking is injurious to health and a preventable cause of premature death. In the U.S.; it is estimated that one in each five adults smoke currently and about 480,000 people die prematurely from diseases caused by smoking or secondhand smoke exposure. (CDC tobacco use). The economic burden of tobacco use is also significant. About $100 billion per year is spent in medical expenses and another $100 billion per year in lost productivity. There is no safe level of smoking

About 5.6 million of Americans younger than 18 years will likely die from a tobacco-related illness if tobacco use persists at the current rate among youth in the United States (1). Tobacco use is the largest preventable cause of mortality and disease in the United States (2). Approximately 480, 000 Americans die from tobacco-related diseases, while greater than 16 million Americans suffer from at least one illness caused by tobacco, each year (2).

Smokers have almost twice the risk of having coronary heart disease as nonsmokers. Smokers' risk of getting lung cancer is approximately 14 times than that of nonsmokers. It has taken many years for tobacco products deadly effects to be scientifically documented. Tobacco companies spend approximately $14 million a day on advertising. Students who own cigarette promotional items are more than four times more likely to begin smoking, compared to those who do not own these items. Eighty-six percent of people between 12 and 17-years old who smoke prefer the three most heavily advertised brands. Only about one-third of adult smokers choose these brands. Almost ninety percent of adult smokers began at or before age 18. A recent study showed that thirty-four percent of teens began smoking as a result of the tobacco company's promotional activities. Tobacco companies loose 3,000-5,000 customers each day, more than 1,000 die from using tobacco as intended, the rest die of other causes. The tobacco industry targets 1.63 million new smokers a year to compensate for those that quit or die. The average age of new smokers in the United States right now is 12. Since the 1980s, big tobacco companies have supported a number of efforts to reduce youth access to cigarettes at retail. Thirty percent of teens that smoke say that they were able to obtain cigarettes from retail stores. Thirty-two percent of kids who smoke say they borrow

Tobacco is the number one cause of preventable death in the United States. According to the American Lung Association in 2009, 20.6% of adults were current smokers. In 1970, the United States banned television and radio advertisements of cigarettes. Across the world countries battle similar issues in how to help prevent deaths, lower healthcare costs, and educate the population. Countries have banned advertising, posted health causes, renamed brands, and even included informational fliers in packs of cigarettes. In 2001, The Government of India decided to ban the advertising of cigarettes. This ban was created to help the youth of India and hoped to reduce the amount of future smokers. The proposal of this restriction caused debates between the government, advertising companies, and tobacco manufacturers. The supporting and dismantling arguments for these ethical and commercial causes of the ban have enabled the government to make their final decision.

Marketing options for big tobacco companies fizzled after the original Surgeon General report was published which prohibited the mass advertisement of tobacco in America. The push for smoking cessation for all in the United States has become big business. Long gone are the days of tobacco ads showing young adults enjoying themselves on beaches and at parties smoking cigarettes. Now, electronic cigarettes (E- cigs), nicotine patches and gums, and pharmaceutical cessation aids are being marketed. Tobacco companies continue to fight for the freedom to market and enlist consumers, sighting that smoking is voluntary, and the choice should be made by the consumer not the government.

The tobacco industry is important to the economy. In 1991, worldwide tobacco sales exceeded $59.8 billion and in 1992 the industry was rated as one of the top one hundred advertisers (Pechmann and Ratneshwar, 1994). However, there are high prices to pay - socially, economically, and personally - as a result of this industry. Annual mortality figures indicate that cigarette smoking is the number one cause of preventable death in the United States. An estimated 390,000 people die each year of smoke related illnesses, which is greater than the combined mortality for cocaine, crack, AIDS, homicide, suicide, and alcohol abuse (Botvin, G., Baker, Botvin, E., Dusenbury, Cardwell, and Diaz, 1993).

Smoking kills! According to the World Health Organization (WHO), tobacco industry is the only industry that kills around 5 million of its customers every year, additionally 600,000 people dies due to exposure to second-hand smoke (WHO, 2016). This death toll is estimated to reach 8.4 million by 2020, and to 10 million by 2030. Developing countries are exposed to a much higher risks than those of developed countries. 60% of the world-wide 5.7

Today, based on (tobaccoatlas.org (n.d.)) almost 20 per cent of adult world population that consist of around 800 million males and 200 million females smoke cigarette. Even though the percentage of smoking adults continuously decrease in the last five decades, tobacco products killed nearly 6 million people in 2011 and 50 million people in the last decade. Moreover, tobacco use is predicted will cause around 1 billion deaths in 21st century.