kentucky Fried Chicken, more commonly known by its initials KFC, is an American fast food restaurant chain that is recognised for its great fried chicken.
The Kfc headquarter is in Louisville, Kentucky, it is the world's second-largest restaurant chain after McDonald's, with almost 20,000 locations around the world in 123 countries as of December 2015
History
• KFC was founded by colonel Harland Sanders , who began selling fried chicken from his small restaurant in Corbin, Kentucky during the great depression.
• The first Kfc franchise opened in Utah in 1952.
• Kfc then popularised chicken in the fast food industry, challenging the Americans favourite hamburger.
• By labelling himself as "Colonel Sanders", he became a well-known figure of
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• . KFC opened its first franchise in South Africa in 1971, in Orange Grove, Johannesburg.
• After its eighteenth year in succession KFC won the Sunday Times Top Brands Award for ‘Most loved fast food brand’.
• KFC’s journey into the rest of Africa started in Namibia, then moving into Nigeria and Botswana.
• The brand has franchises across 16 countries with restaurants in markets such as Swaziland, Mauritius, Zimbabwe, Zambia, Malawi, Mozambique, Angola, Ghana, Kenya, Lesotho, Uganda and Tanzania
• With over 1 600 team members in Africa and more than 30 000 in South Africa, serving millions of meals every month, the brand is committed to continuing to make a positive impact on job creation, skills development and the development of the communities in which we serve.
TRIUMPHS
R54 million raised in 2014 to continue feeding 70 000 of South Africa’s children.
• Add Hope is a fundraising mechanic bringing together customers, franchisees and employees to combat the growing issue of hunger within our country, providing a glimmer of hope to children who may not otherwise have access to daily
Marine Coles ranked KFC’s fast food restaurants with a 69/100. She says, “KFC’s food quality and freshness, its value, and the cleanliness of it’s dining area all got bad reviews. The chain which has famously sold its fried chicken in buckets since 1950’s has restaurants throughout the country.” Personal experience has shown an unclean dining area with flies, employees not wearing gloves and handling food, and restrooms with trash on the floor and un sanitized toilets. I’ve also received incomplete or totally wrong orders.
“I never hurt nobody but myself and that's nobody's business but my own.” Billie Holiday, some call her “queen of jazz”, is an African American jazz female singer and songwriter who had tremendous influence on jazz and pop culture. Billie Holiday had a tough youth as she grew up. Her father, Clarence Holiday, abandoned her and her family to pursue his music dream when Holiday was still a baby. In furtherance of take off some of the pressure for the family financially, Holiday started to perform singing in different Harlem clubs in Brooklyn as she grew up. This little step officially started Billie Holiday’s music career. However, Blue music was “[defined] as inferior to other forms of music” at that time, so Holiday did not get the recognition she deserved even after her death. During the 1970s, Jazz and Blue music appeared to be recognized
Kentucky Fried Chicken is a very famous chain of quick-service chicken restaurant that started from Louisville, Kentucky. The company is became a sub-brand of Yum Brands in the year 2002 and benefitted greatly from the position and brand value of Yum foods. In the past, KFC chain of restaurants grew at a very fast pace and has become today one of the largest chicken restaurants chain in the world.
Kentucky Fried Chicken and McDonald 's have held a successful presence in the UK for many years, with both enjoying high levels of the brand recognition. They have been the global leading brands for more than three decades (Keynote, 2003). In the United Kingdom, the fast food market values 7.82 billion pounds every year under estimation and 20 pounds per month for per adult on average (Schroder, McEachern, 2006). Owing to stressful lifestyles, quick meals are attracting more people to focus on. This has led to a market growth of 19% from 1998 to now in the fast food market (Schroder, McEachern, 2006).
KFCOne of the major competitors for McDonald in the burger segment is KFC. It first came to India in 1995, where it was one of the first multinational food chains to have entered India. It proved not to be a very good time to have come to India where people were still not able to come to terms with multinationals coming to India, and it was targeted by many and remained a not so known food outlet, while the ones which came later became more popular. KFC India had to shut shop in the late 1990s after it faced heavy protests not only from anti-multinational groups but also animal rights' protector, PETA.
Yum! Brands is the largest restaurant company in the world. It owns of three of the titans of the fast-food world: KFC, Taco Bell, and Pizza Hut. Millions of people all over the world have enjoyed the delicious and convenient foods this triumvirate offers. If fast food was kaigu eiga, Yum! Brands is Ghidorah, the Three-Headed Monster. With a 2014 revenue of just over 13 billion dollars1, Yum! Brands is indisputably a rock-solid part of life in Western Civilization.
The first Burger King restaurant opened in Jacksonville, Florida under the name Insta-Burger King in 1953. In 1954, the Burger King Corporation was founded by Miami-based James McLamore and David Edgerton. By 1959, they had expanded beyond Florida and became a national chain. By 1967, it was the third largest burger chain in the United States. McLamore and Edgerton then sold the company and its 274 Burger King
Kentucky Fried Chicken (KFC) is a popular fast food chicken restaurant chain around the world. (Bell, Shelman, 2011) It is one of the subsidiary of Yum Brand. This company also operates the Pizza Hut and Taco Bell. (Yum! Brands, Inc, 2016) KFC was founded by Harland Sanders in 1952. (Bell, Shelman, 2011) Sanders was successful in creating the brand, even the logo of KFC brand is the portrait of him. He became a notable figure in American history thanks to his great contribution on creating KFC brand. Nowadays, KFC becomes more and more popular, the sales ranking of KFC was the 11th among the worldwide restaurant brands. (The QSR 50, 2015) The sales of KFC in 2014 was 4200 million dollars. (Details in Appendix 1) It means KFC has a large quantities of consumption needs. Actually, KFC has 14,577 restaurants around the world and 70% of them are located outside America (Yum Brand Annual Report, 2015). The restaurant profit was increased year by year from 2013 to 2015. (Details in Appendix 2) Therefore, it is potential to enlarge the customer base by analyzing consumer behaviors.
Kentucky Fried Chicken (KFC) is based in Louisville, Kentucky and is focused around a special recipe created by Colonel Harland Sanders. KFC is in the quick service industry and offers consumers a variety of recipes with focus on Sanders’ secret recipe. The company is owned by Yum! Brands. Yum! Brands owns other western quick service firms such as Taco Bell and Pizza Hut. KFC offers consumers a relatively limited variety of menu items mainly focused on chicken products specializing in different types of batter and condiments for these chicken products. This allows KFC to specialize on a single product and cut the extra costs associated with having many products on the menu. KFC is also able to provide consumers with
KFC (the name was originally an initialise for Kentucky Fried Chicken) is a fast food restaurant chain that specializes in fried chicken and is headquartered in Louisville, Kentucky, in the United States. It is the world 's second largest restaurant chain (as measured by sales) after McDonald 's, with 18,875 outlets in 118 countries and territories as of December 2013.( This information from official KFC website .)
The procedure begins with an online screening test to ensure that the candidate is fit for the business, and the actual work preview allows the candidate to personally experience the job and then decides to join KFC.
KFC was formerly known as Kentucky fried chicken and headquartered in Louisville in United States .Founded Colonel Harland Sanders, KFC is known mainly fried chicken, which is usually served in a bucket. KFC is one of the few brands in America that become the rich, decade’s long history of success and innovation. It all started with one cook who created
KFC Does two types of planning, Strategic Planning and Operational Planning. Strategic Planning is done to increase its market worth value of the market share and Operational Planning includes launching of new product to change or innovate its product line for the customers. Planning objectives of KFC are to expand the organization on all over the UAE, to create and build superior quality for the customers, to follow marketing mix strategies and to generate superior financial return for KFC and KFC’s employees. Menu planning is done by researching. Supply chain management planning includes the full process related to the supply of raw materials which include chicken, spices and packing material and to increase operation, the objectives of supply chain management planning is to increase the level of outsourcing, increase globalization, increase the supply, increase the competitive pressure and increase the customers.The KFC mission statement is to “sell food in a fast, friendly environment that appeals to pride conscious, health minded consumers”.
Colonel Harland David Sanders was a very well known American Businessman that is best known for creating the Kentucky Fried Chicken (KFC) franchise and later acting as the company’s goodwill ambassador. Although it may have seemed that Colonel Sanders was not going to amount to much in life, he did however have one very important characteristic - a tremendous amount of persistence and determination which aided him in becoming one of the most well known entrepreneurs of today.
1964 Kentucky Fried Chicken has more than 600 franchised outlets in the United States, Canada. The first overseas outlet located in England. Sanders sell his interest in the U.S. company for $2 million to a group of investors headed by John Y. Brown Jr., so KFC now cooperation.