Course: GSCM550 – Logistics, Distribution and Warehousing
Assignment: Chapter 2 - Study Question – 1, 4 Chapter 3 – Study Question – 2, 4
Chapter 2
Question 1: Illustrate a common trade-off that occurs between the work areas of logistics.
According to Bowersox (2012) “trade-offs between procurement, manufacturing, and logistics is to understand that the trade-off is between the cost and risk associated with anticipatory manufacturing and the loss of economy of scale resulting from introducing flexible procedures”.
The illustration of trade-off that occurs between the functional areas of logistics, the common trade-offs discussed in our textbook are:
Order processing – main importance to meet customer requirements
…show more content…
It all depends on the level or urgency and level of quantity for each customer. The primary service output is important to accommodate customer’s needs. For example, during holiday season, electronic companies are rushing to manufacture TV’s, and other electronic products for customers in busy season, while other companies like outdoor furniture which are required at later date like summer.
According to Bowersox, “Meeting customer requirements for service outputs has important implications for how supply chains are configured, what types of participating companies may be included to satisfy service requirements, and the costs that are incurred in the process”. The firms that differ in the level of each service output are those that are eliminating discrepancies to make room for what is supplied when are needed.
Ref: Bowersox. Supply Chain Logistics, 4th Edition. McGraw-Hill Learning Solutions, 01/2012. VitalBook file.
Study Question #4. Compare and contrast the customer service, customer satisfaction, and customer success philosophies of supply chain management.
When comparing and contrasting the customer service, customer satisfaction, and customer success philosophies of supply chain management are created to enhance success of such customers.
According to Bowersox (2012) the following philosophies are focusing to meet expectations such as the
1.1 Explain how different methods of promoting products and/or services impact on customer service delivery
8. Based on how the textbook defines the four dimensions of Customer Service, name two companies that you are familiar with that, in your opinion, are leaders in customer service excellence. (This is your opinion; do not use the Nordstrom’s example from the text). Honestly I can say the Ferguson Enterprise is the MOST customer oriented company I have ever worked for or known of. Soma Intimates is definitely second due to how much research they use to learn what their customers want.
Smith, CPA, is a partner of Johnson Accounting Firm. Johnson audited the books of Hometown Bank. Smith’s independence would be impaired under which of the following circumstances?
2. Complete the table below by describing the differences in customer service between commercial, public and third sector organisations. You should outline how customer service is carried out in these types of organisation and highlight the differences in customer service across these organisations.
Service innovation. Customers are open to increasingly outsourcing supply chain and logistics activities to third parties. Flexible and innovative solutions are highly important to gain and retain profitable market share.
After reading the assignments of week five few questions have arisen in my mind. The questions are:-
Question 2.2. (TCO 1) Which of the following is not a characteristic that distinguishes services from goods? (Points : 4)
First, in aspects of personal selling this cost will be deducted out of the salesperson’s salary whereas all sales personal receive the same amount of salary. Next, the order processing is role of businesses to deliver consumer products accurately when and where the consumer wants the product is beneficial to retail grocery stores, supermarkets and Foodservice wholesalers. Making deliveries order processing top priority will provide the Cooper Company the fortitude to create competitive prices as well as, make deliveries in a cost-effective manner (Sabri, E. H., Gupta, A. P., & Beitler, M. A. 2007).
Mike Sadle is the owner of Mike’s Wrecker Service in Huntsville, Alabama. Mike has been providing tow services in the Huntsville and the surrounding areas for the past 20 plus years. During that span, Mike has experienced firsthand the growth and evolution of the towing industry. The purpose of this project was to help Mike identify an area in his business where a significant contribution could be made to increase the overall success of the company. The goal was to present Mike’s Wrecker Service with a telematics solution that will not only bring added value to the company but also provide a significant competitive advantage.
Excellent customer service is a way to set the organization apart from its competitors. Differentiation can be achieved through fast and correct execution of product ordering. To improve on the order process it is important to have the correct information provided in a timely fashion to all divisions. For integration to be successful information must be available throughout the entire supply chain.
Study Questions: Answer the following questions (based on the reading), save it and then submit it to the professor.
2. ___________ utility refers to the value or usefulness that comes from a customer being able to take possession of a product.
Customer satisfaction is the customer’s evaluation of a good or service in terms of whether it has met their needs and expectations (Vander Schee, 2016). The culture of the organization is to focus on delighting customers rather than on selling products (Lamb, Hair, & McDaniel, 2017). An example of a highly satisfied customer would be Nicole Snow, who owns a small business in Maine. One day she reached out to FedEx on social networks and asked for help in getting her supply chain set up. The team responded immediately and helped her solve the problem (“FedEx,” 2015). Here customer satisfaction is greatly shown the customers’ needs and expectations have been met by
1. How can Design for logistic concepts be used to control logistic cost and make the supply chain more efficient?
The major differences between goods and services in operations management are their goods, inventory, customers, labor and location. One major difference in the tangibility of their output. For example, a service firm would entail consultancy, training or maintenance, this is an intangible product. These services are not tangible object, but still provide a “product” for the customer. A good would be a tangible for the consumer. A company manufactures a certain product and the consumer is able to physically receive it. For example, A manufacturer such as Coke, Nestle, Honda and BMW. Another difference between a service and goods is their inventory. Service forms do not hold inventory, they provide a service when their customers ' need it. Manufacturers produce goods which creates an inventory. Inventory levels are created through supply and demand. A lot of companies only have a certain level of inventory in order to utilize their “space”. In addition a major difference between goods and services is their customer relationship. There is a high customer contact in the service industry. The service industry caters to their clients; meaning they adjust their service to the needs of the customer. For example, a consulting firm may only need to do four hours of work with a certain customer and twelve hours with another. In manufacturing goods there is low customer contact. Manufactures can produce their customers goods without having them submit an order, because they can