Emirates Airline is one of the five world leading airline companies founded in 1985. It was awarded the “World’s Best Airline” by Skytrax at the 2013 World Airline Awards. In addition Emirates Airline was awarded the “Best Middle East Airline” and for the ninth year in a row “World’s Best Inflight Entertainment”. Emirates Airline serves over 39 million customers a year based on 2013 data.
Nonetheless as every other business, Emirates Airline faces its own challenges. The company needs to update its services and technology in order to always be one step ahead of its competitors. Many companies try to compete Emirates Airline with their professional staff or by introducing and implementing new technologies. However, Emirates Airline has
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It is of a crucial importance to not only gain new clientele but to also gain and maintain their trust. Therefore, customer and brand loyalty is a challenge for Emirates Airline. The company needs to attract diverse clientele and have specific strategies to expand its market and keep these customers constantly satisfied. To reach this goal Emirates Airline offers an air mile system which offers customers a free flight when they fly certain miles with the Emirates Airline. Furthermore, the company offers high quality accommodation, a fairly big space between seats and a very professional service.
As a company with employees from more than 160 nationalities, Emirates Airline faces the challenge of maintaining ethical and responsible standards. The company needs to create well established grounds for productive communication among its coworkers. Managing its diversified workforce is a crucial element for Emirates to ensure its success. The company has retained competitive advantage with its services for years now and it has done so by giving all the employees equal opportunities. Moreover, the company has set English as an official language of operation in order to prevent language barriers. It has also founded a college that offers vocational trainings to its employees as well as aviation programs for young potential students. Emirates Airline
According to the Bill of Rights, “Congress shall make no law respecting an establishment of religion, or prohibiting the free exercise thereof; or abridging the freedom of speech, or of the press; or the right of the people peaceably to assemble, and to petition the Government for a redress of grievances.” Nowhere in the First Amendment does it state that in times of war, the government can change the laws that have been made to protect the people of the United States. Although some thought President Wilson’s actions were just, he did not abide by the rules of the First Amendment, and because of that, he went too far in limiting people’s civil liberties during World War
Every religion have different ways of celebrating their culture’s festivals, occasions like anniversary parties, birthday parties and death days. One way I found in Mexicans that how they celebrate the Day of Death of their loved ones. Day of Dead is celebrated in Mexico because on that day they remember loved ones who were dead etc.
In many respects, by its very character the air transport industry has always been a global business. The progress of larger more efficient aircraft has contemplated that air travel is increasingly commonplace. More people have the chance to travel to more places than ever before. As an outcome of this, the traveling public's anticipation has been lifted. Thus the industry is becoming increasingly globalized and phrases such as seamless service and frequent flyer program have turn weapons in the fight to win passengers. American carriers, immediately shattered by the attacks on the World Trade Center and the Pentagon, are not the only ones affected. The dust was only just starting to settle on the wreckage when the knock-on effects were intimidating intolerable stress for other carriers already suffering from declining passenger numbers and rising fuel and other costs. Setting up direct marketing program helps Southwest airlines to take a more connected, and focused outlook. The customer feels in demand and this helps in building goodwill. There are numerous issues one has to deal with while founding something new and this was kept in mind Southwest airline’s investment decisions, the selling structure, policies, automation of the system, etc. To be ready to deal with them, a few new programs must be set up. For instance, customer-ranking action must be grown. The steps mentioned earlier must be carefully thought about and
One of Canada’s gigantic airline company, Air Canada, has been successfully adopt the diversity culture in the workplace for 75 years. The CEO’s of Air Canada, Calin Rovinescu believes that the company will always grow with support and from the customers and employee, and how the employees and managers work together under one company’s culture. Air Canada is the company where the growth and development decided by the rates of customer’s travel. The customers are the key of their long term success. Because of that, the company always thirst on the idea of diversity in the workplace, where employee from any backgrounds will handle customers with any backgrounds with their best. Air Canada’s great value of diversity made the company has been
One of the strategies utilized by British Airways is its ability to efficiently promote its brand names all over the market place. This strategic promotion has made the airline industry to continuously be known locally and internationally when it comes to travel satisfaction and convenience. Another strategy that can be attributed to British Airways as a whole is its ability to value their customers. Herein, the company has been able to follow other airline industry to cut their service cost while providing excellent service to their target market. Lastly, the ability to strategically align modern technology and it business strategy is the most important strategy that can be attached to BA.
result of this, no other airline in the industry’s history has enjoyed the customer loyalty and
The airline industry has some current undergone radical changes in which how he operates. This fact makes it impervious that each airline challenges to find those personalities on which
The video begins by showing balls of a variety of colors after being tossed up slightly and beginning to bounce on a graduated blue surface. In the beginning, all the balls, which have a shadow as they bounce, seem to be bouncing in synchrony, are in clear focus, and are roughly the same size. However, as the video progresses, the color of the background continually changes and the shadows have seemingly disappeared. The balls are bouncing any which way, and seem to have spread out. The balls that have gravitated towards the back are blurry and small, while the ones in the front are of an increasingly large size and are in clear focus, so much so, that you can see a reflection off of their surface as they bounce off the camera. At the end of
There are many external factors that influence on emirates airline, which play an important term is airline those factors, are political, economic, social, technological, and legal factors. We will discuss each of them below through PEST analysis it is a useful tool that help to understand the industry situation as a whole.
One of the world’s top best airlines, Emirates is the largest as it is in middle
The customer has slight brand loyalty with airasia ,most of them are loyal to the lowfare if airasia fails to offer the lowest fare customers will choose another airline company which able to offer them a cheaper price.As may be seen as a result that airasia customers do not have brand loyalty with the brand or the company itself .This reason attracts new entrants to enter.New entrants and competitors are decreasing the customers’ loyalty and airasia’s market.
Emirates Airline: Emirates is an air company established in Dubai, United Arab Emirates. The Emirates airline is a branch of The Emirates Group, which is completely held by the administration of Dubai's Investment Corporation of Dubai, His Highness Sheikh Ahmed bin Saeed Al-Maktoum is the Chairman and Main Policymaking of Emirates Airline & Group.
The success of Emirates can be attributed through a combination of marketing mix which emphasize on excellent customer service, product and equipment. In addition, Emirates is known for its commitment to the highest standards of quality in every aspect of their business, providing premium service be it in first, business or economy class. We will look into a few P’s of the marketing mix that Emirates currently employ to become one of the most profitable
Air Asia leading airline was established with the dream of making flying possible for everyone. Since 2001, Air Asia has swiftly broken travel norms around the globe and has risen to become the world’s best. With a route network that spans through to over 20 countries, Air Asia continues to pave the way for low-cost aviation through our innovative solutions, efficient processes and a passionate approach to business. Together with our associate companies, Air Asia X, Thai Air Asia, Indonesia Air Asia, Philippines Air Asia and Japan Air Asia.
Taking the emirates experience further by work hard to continually raise the bar across their business.