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Doritos Persuasive Essay

Decent Essays

At a whopping price of $5 million for a 30-second time slot during the Super Bowl, advertisers were tripping over themselves to reserve one of the coveted spots.

At these prices, you would think that they would turn to seasoned professionals to create their ad campaign.

If this was your thought, then you should be surprised to learn that a multi-billion dollar company like Doritos has hosted a contest for the past 10 years to see who will create their ad.

This year, the winner created an ad where a couple who are at the doctor’s office viewing an ultra-sound of their baby. When the father pulls out a bag of Doritos, he notices that the baby is following the chip that is in his hand. Upset, the mother snatches the chip and throws it across

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