Counterfeiting and piracy of fashion design are illegal, unethical, takes legitimate profits away from the company, and is not safe. Counterfeiting and Piracy are nearly considered a $450 billion dollar industry (do the right thing, n.d.). It includes selling, producing, and using “fake” or “knockoff” fashion designs and passing them as authentic without rightful permission. When buyers knowingly buy counterfeited goods. They only consider the cheaper price and luxurious look of the mocked product.
Being a Fashionista or feeling like a part of a social status defined by these well-known fashion designers. Buyers do not recognizing the hidden cost. No disclosures or warranties to guarantee the safety of the product. Buyers do not consider
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This protects fashion designer’s patterns and/or designs they originally create. In 2012 the senate passed a Fashion bill that extends protection for fashion designers, and their copyrighted designs for up to three years.(Hertzfeld, 2013). Infringement occurs when counterfeiters sell and produce fashion designs they do not have the copyrights to.
Designers invest creatively and intellectually to develop their product. This is known as Intellectual property. Intellectual property also includes innovative ideas and thought processes invested by the designer. This includes, but not limited to developing the product, creating the logo, thinking of a name for the product, making sure the quality exceeds expectations, etc. Is not being considered when a buyer pays for knockoff goods and the seller gets the profits. However, a fashion designer’s investment does not stop there.
Trademarking is another way fashion designers invest to protect their designs. Trademarking includes the protection of the packaging, color scheme, and labeling just to name a few, of the designers product. Sellers don’t see the harm in making a little extra money, the companies make millions. Buyers don’t see the harm, because it looks good. However, per CNBC counterfeit goods may have a reputation for poor design, unsafe parts and toxic elements, but consumers don’t seem to mind. No country has been associated with dangerous knock offs more often than
Lastly, cases outside the Sixth Circuit have ruled that products other than knockoffs can create downstream confusion. The courts in Lois Sportswear and Payless both are examples of cases where non-knockoff products created downstream confusion. Lois Sportswear, U.S.A., Inc. v. Levi Strauss & Co., 799 F.2d 867, 872 (2d Cir. 1986); Payless Shoesource, Inc. v. Reebok Int’l Ltd., 998 F.2d 985, 987 (Fed. Cir. 1993). In Lois Sportswear, the court explained that the confusion occurred when a consumer saw the familiar stitching pattern on the defendant’s jeans and associated “the jeans with appellee and that association influence[d] his buying decisions.” 799 F.2d at 872. The court makes no mention nor implies that the defendant’s jeans were a knockoff of plaintiff’s jeans. Similarly, in Payless, a case in the federal circuit, Reebok contended that “[post-sale] confusion occurs . . . when a consumer observes someone wearing a pair of Payless
As globalisation brings in new and various products, counterfeit goods also spread quickly. This has a negative influence on local retailers and trademark owners by taking away part of their local market share, taking advantage of the designs of a brand’s
On May 30, 2000 The Calvin Klein family filed a lawsuit against Warnaco Group Inc for eighteen counts of trademark infringement, trademark dilution and intentional misrepresentation. Nearly a month later Warnaco answered with a counter suit, denying the major allegations and justifying the dilution to falling within the scope of the two parities licensing agreement. The case study brings forth information regarding fashion retailing, distribution practices and even the licensing practices expected within the marketplace, however as a reader one should keep in mind that during the millennium “licensing
If I were to pick my favorite hobby, it would have to be shopping. I know, sounds a little girly, but I love to shop online for clothes, accessories, sneakers, etc. My obsession started out with getting magazines delivered to my house, like Eastbay. Looking for the coolest pair of Jordan shorts or the newest pair of Nikes. I tend to think that my older brother is the one who got me interested in this hobby, seeing him and all of his friends in Jordan clothes made me want that to. Little did I know that this hobby would drag on and keep progressing into a more time ,and money consuming practice.
Gucci has trademarked more than 21 registered trademark which consist of the word “Gucci” and other symbols. Defendant Wang Huoqing who resides in China has register, establish, and at that time maintain more than 24 counterfeit goods website such as, bag2do.com, bagdo.com, ibagto.com, my4shop.com, and ebagdo.com. This websites offer counterfeit goods with Gucci marks and name on a significantly lower quality compared to the genuine counterparts.
Saying it “is all about 'investment dressing' - buying one piece and loving it for a long time”. (Siegle, 8) When buying a product the shopper should not be afraid to spend a little extra cash so it won’t have to be disposed in a few months time. Making more of a relationship to care for what is in their possession. And repair the clothes they have since “just 2 per cent of the average clothing budget goes on services that repair or lengthen the lifespan of our garments and accessories”. (Siegle, 9) She goes over how the more you buy fast fashion the higher the price and the cheaper the material will be. Ending up in the garbage and repeating the cycle of devastating effects on the
Fashion is everything to society and the media. The fashion industry has transformed into a necessity in the life of people. Everyone wants to look good, feel fabulous and feel as if we belong with everyone else. The envy and desire to wear certain things and look a certain way all come, from wearing the latest fashion handbags, accessories, dresses, shoes, and the list goes on. But, when is considering fashion into an individual’s life going too far to the extreme? Many do not consider the whereabouts of fashion materials and how the environment is affected by the mere existence of certain garments. Some may believe these objects grow on trees. But that is clearly not the case. Even though it would be nice. The fashion industry as a
Can we license something like blue jeans or even a collar? That would be rather impractical for the fashion industry, seeing that this is where creativity is urged. The fashion industry is largely unshackled of the same copyright laws, licenses and guidelines that grip the film and music industry. However, trademarks are the only aspect that is protected in the fashion industry. As a result, this lack of intellectual protection (IP) for fashion has directly led to its huge success. Blakely expands on this point by indicating four advantages of how the lack of copyright protection has helped the fashion flourish. First, this concept has enabled the “Democratization of fashion”. This states that we have a greater variety of fashion aspects to choose from. The second advantage is that fashion trends are now being established faster in the world. Since knock-offs are being produced faster, designers are trying to stay ahead of the game by producing more complex products. In fact, Stuart Weitzman, a shoe designer,
Different forms of intellectual property protection have certain limitations on the time period they are in effect. The duration a patented design lasts is for 10 years. Fees are paid to make sure this protection remains. A registered design prevents third parties from utilizing the product for up to 25 years if it is renewed each five year period. Proof must be given that a person has created a design. These could be copies or photographic evidence of the design. The aspects of a design that are forbidden for use by others are the appearance, shape, arrangement and decoration. There are some criteria the design must meet in order for it to be protected. It must be new, not offensive, not contain already protected designs and is not
To those who are not familiar with the processes within the fashion industry, this world of style is characterized by a peaceful coexistence between all the stakeholders. To those in the know however, this is far from the truth with the fashion industry. The value of the United Kingdom fashion industry is large contributing to about 20 billion pounds into the country’s economy on an annual basis. To have a better understanding, the contribution made by the fashion industry to the country’s Gross Domestic Product is almost twice that being brought in by car manufacturers which is valued at 10.1 billion so fashion is no doubt a major business and clothing designs one of the core assets. In considering this, it is therefore a surprise that businesses that are operating within this industry within this industry are not given the opportunity to do more to protect the designs that they have. This paper puts forward the assertion that based on the case law of J Choo(Jersey) Limited v Towerstone Limited and Others, the system of intellectual property protection available in United Kingdom law is not fit for use in the fashion industry in its present condition.
The story begins as a sixth-grade girl, Miranda and her mother are preparing for an appearance on the fame show $20,000 Pyramid. Stead describes the novel in which Miranda is writing a letter to an unnamed “you”. “You” has sent her letters which describe about the game show and is able to predict Miranda’s future. However, “You” is still a mystery to Miranda and us. Miranda spends her days in New York City with her mom. A Germany lawyer named Richard is her mom’s boyfriend who regularly visits Miranda and her mom at their apartment. Seeing that Miranda is keen on carrying the copy of a novel entitled “A Wrinkle in Time”, Miranda is fond of reading that novel. Belle’s market is a place where Miranda usually waits for her mom when she
Investigating Catalase in living tissues Aim: This experiment was conducted to understand the effect of pH on enzyme activity. Background: Catalase is an enzyme found in all living cells. It is responsible for breaking down harmful hydrogen peroxide (H2O2).
Typically, these factories are located outside of the United States, and with cheap and readily available labor, the knockoff designs can be created in a matter of hours and shipped to stores months before the original version. These companies are able to replicate the original designs almost perfectly, and for much less money, as well. In turn, chain retailers like Bloomingdale’s, Urban Outfitters, and Forever 21 then purchase hundreds of these clothes and promptly sell them to consumers way before the original designs even have a chance to make their debut (Wilson). The biggest problem with this is that fashion design is an art form in itself, and with duplicates, the creative and original credit of the designers are lost. American consumers can no longer tell what garments in a store are original and which have been duplicated (“Stop Fashion Design Piracy”). From a moral perspective, this is essentially burying the recognition that independent designers deserve for their work.
Interview Reflection To begin, horse training, I believe, is not for just anyone. In my interview, Jessica often stated that the trainer needs to be patient and confident. The trainer also needs to be prepared to change his or her plans for the horse. I do agree with what Jessica told me. I, however, do not necessarily agree that a horse trainer needs tons of money to train horses.
“Aleah, that is so ugly,” my friends exclaimed as I eagerly pulled out my brand new pants from their perfectly packaged shipping box. “But they’re Michael Kors!” I argued, as though it increased their appeal. The truth was, the price tag read $78.00, and they were completely see through. Within society, there are numerous people who spend thousands of dollars on designer clothing that is not considered attractive street fashion or good quality. Often, the reason clothing is priced highly is because it includes a logo to advertise the brand and proclaim that it is “the cool thing to wear” while pressuring surrounding people to buy from the same designer as an attempt to become cool as well.