Logistics and Data Science Practice Quiz - Business 101 practice quiz 2
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Jan 9, 2024
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Logistics and Data Science Practice Quiz - Business 101
Instructions: Read each question carefully and select the best answer from the options
provided. Choose only one answer per question. Good luck!
Question 1:Which of the following best defines logistics in the context of marketing?
A) The process of designing, managing, and improving the flow of goods and services.
B) The set of activities involved in promoting and selling products.
C) The measurement and analysis of marketing data.
D) The development and implementation of marketing strategies.
Question 2:What is the primary purpose of data science in marketing?
A) To analyze consumer behavior and preferences.
B) To create visually appealing marketing campaigns.
C) To develop effective pricing strategies.
D) To manage customer relationships.
Question 3:Which statement accurately describes the role of logistics in supply chain
management?
A) Logistics focuses solely on transportation and delivery of goods.
B) Logistics is responsible for overseeing the production process.
C) Logistics ensures that the right products are in the right place at the right time.
D) Logistics primarily deals with inventory management.
Question 4:What is the key objective of data analysis in marketing?
A) To identify market trends and opportunities.
B) To increase brand awareness.C) To improve customer service.
D) To reduce production costs.
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Related Questions
Explain the right answer as well as the wrong answer also.
1. Which one was NOT one of the characteristics of the "early days" of logistics?
Select one:
a. An emphasis on making sure that the goods arrived in good condition
b. An emphasis on low-cost transportation
c. Long transit times
d. An emphasis on customer satisfaction
2. Use the following information and a decision tree to complete this question. You DO NOT have to include a drawing of the decision tree with your answer, but you DO have to include your calculations and text explaining what you are doing for each of your options/decisions. Long after its original release, The Disney Corporation is thinking about taking its hit Broadway musical, The Lion King on tour again, this time in London, England. It has made the following calculations. The tour would cost $12 million. There is a 30% chance that the tour will generate $20 million in revenue. There is a 70% chance that the tour will earn $10 million in revenue.
1) What is…
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In a Presentation format Review the commuting advice provided by five of the University’s below and identify the strengths and weaknesses of each approach, highlighting the usability of the advice offered. As well as the sustainability, practicality and affordability of commuting, identify any other factors that should be considered by a student considering living in any given origin (e.g. rent, supply of accommodation, employment, amenities, etc.Universities• Leicester University• University of Warwick• Coventry University• University of Hertfordshire• University of Birmingham
Note:-
Do not provide handwritten solution. Maintain accuracy and quality in your answer. Take care of plagiarism.
Answer completely.
You will get up vote for sure.
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What problems does overcasting demand create within a supply chain? What problems does under forecasting demand create? What can a company do to resolve the problem of forecasting accuracy? Discuss the impact that current transportation issues may have on supply managers.
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Pinkie Ice-Cream Itd.
Pinky Ice-cream Itd. is an ice-cream company that is located in the city of Palma and has branches in
several communities. The brand is an emerging brand and is becoming very popular among children and
young adults. One of the reasons why this brand of ice-cream is becoming so popular is because the
quality is outstanding. The Operations manager work closely with the marketing manager to ensure
that the best quality ice-cream is sold to customer. The OM manager uses the best quality ingredients
and ensures that the best machines and labour are employed in the transformation process. They also
produce a variety of flavours to ensure that the customers have a wide choice.
Weekly customer demand for the ice-cream can be seen in the table below.
Week Demand
(gallons)
280
295
1
2
3
315
4
300
340
6
335
350
Seeing that the company is fairly new, management is yet to formulate a mission and a vision statement
for the organization. They are planning to develop a strategic…
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How does the E-commerce business influences/be influenced on logistics/supply chain? (give 3 points)
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"Performance measurement for logistics managers is relatively recent. Their focus was previously directed toward other managerial activities." explain the position ?
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(a)
There are many types of airlines involved in the air cargo business. Think of an airline that you are familiar with. Determine the characteristics of this airline (e.g. aircraft fleet, services provided, products, service quality and service coverage) and its classification by the air cargo business.
b) With reference to the same airline, critique on three (3) key challenges the airline is likely to face in terms of managing its revenue.
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"Performance measurement for logistics managers is relatively recent. Their focus was previously directed toward other managerial activities." Do you agree or disagree with these statements? Explain your position.
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Customer service is often regarded as the main link between logistics and marketing. Dissect the design of this interface and how it can evolve.
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Explain the logistics performance index ? How can it be used ?
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a logistics and supply chain management student you have completed key aspects of the discipline throughout your qualification, namely sustainable supply chain management, warehouse management, purchasing management and strategic supply chain management. This question requires you to reflect on your knowledge and understanding of supply chain management. You are required to write a one-page report where you reflect on:
• The role of supply chain management as a critical component of management.
• Your opinion of supply chain management in creating a competitive advantage for an
organisation.
• Your experience of learning the discipline of supply chain management.
• What were your challenges and difficulties when engaging with supply chain management
related content?
• Which component within the supply chain discipline you enjoyed learning about the most
and could this be a potential career path? Why or why not?
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A detailed plan of a transportation system.
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ISBN:9781285869681
Author:Robert M. Monczka, Robert B. Handfield, Larry C. Giunipero, James L. Patterson
Publisher:Cengage Learning
Related Questions
- Explain the right answer as well as the wrong answer also. 1. Which one was NOT one of the characteristics of the "early days" of logistics? Select one: a. An emphasis on making sure that the goods arrived in good condition b. An emphasis on low-cost transportation c. Long transit times d. An emphasis on customer satisfaction 2. Use the following information and a decision tree to complete this question. You DO NOT have to include a drawing of the decision tree with your answer, but you DO have to include your calculations and text explaining what you are doing for each of your options/decisions. Long after its original release, The Disney Corporation is thinking about taking its hit Broadway musical, The Lion King on tour again, this time in London, England. It has made the following calculations. The tour would cost $12 million. There is a 30% chance that the tour will generate $20 million in revenue. There is a 70% chance that the tour will earn $10 million in revenue. 1) What is…arrow_forwardHow to developed a research on mass customization logistics, its definitions, findings, cases and conclusionarrow_forwardIn e-commerce, there are 8 unique features. Choose 4 most important features and justify their importance with examplesarrow_forward
- In a Presentation format Review the commuting advice provided by five of the University’s below and identify the strengths and weaknesses of each approach, highlighting the usability of the advice offered. As well as the sustainability, practicality and affordability of commuting, identify any other factors that should be considered by a student considering living in any given origin (e.g. rent, supply of accommodation, employment, amenities, etc.Universities• Leicester University• University of Warwick• Coventry University• University of Hertfordshire• University of Birmingham Note:- Do not provide handwritten solution. Maintain accuracy and quality in your answer. Take care of plagiarism. Answer completely. You will get up vote for sure.arrow_forwardWhat problems does overcasting demand create within a supply chain? What problems does under forecasting demand create? What can a company do to resolve the problem of forecasting accuracy? Discuss the impact that current transportation issues may have on supply managers.arrow_forwardPinkie Ice-Cream Itd. Pinky Ice-cream Itd. is an ice-cream company that is located in the city of Palma and has branches in several communities. The brand is an emerging brand and is becoming very popular among children and young adults. One of the reasons why this brand of ice-cream is becoming so popular is because the quality is outstanding. The Operations manager work closely with the marketing manager to ensure that the best quality ice-cream is sold to customer. The OM manager uses the best quality ingredients and ensures that the best machines and labour are employed in the transformation process. They also produce a variety of flavours to ensure that the customers have a wide choice. Weekly customer demand for the ice-cream can be seen in the table below. Week Demand (gallons) 280 295 1 2 3 315 4 300 340 6 335 350 Seeing that the company is fairly new, management is yet to formulate a mission and a vision statement for the organization. They are planning to develop a strategic…arrow_forward
- How does the E-commerce business influences/be influenced on logistics/supply chain? (give 3 points)arrow_forward"Performance measurement for logistics managers is relatively recent. Their focus was previously directed toward other managerial activities." explain the position ?arrow_forward(a) There are many types of airlines involved in the air cargo business. Think of an airline that you are familiar with. Determine the characteristics of this airline (e.g. aircraft fleet, services provided, products, service quality and service coverage) and its classification by the air cargo business. b) With reference to the same airline, critique on three (3) key challenges the airline is likely to face in terms of managing its revenue.arrow_forward
- "Performance measurement for logistics managers is relatively recent. Their focus was previously directed toward other managerial activities." Do you agree or disagree with these statements? Explain your position.arrow_forwardCustomer service is often regarded as the main link between logistics and marketing. Dissect the design of this interface and how it can evolve.arrow_forwardExplain the logistics performance index ? How can it be used ?arrow_forward
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SEE MORE QUESTIONS
arrow_forward_ios
Recommended textbooks for you
- Purchasing and Supply Chain ManagementOperations ManagementISBN:9781285869681Author:Robert M. Monczka, Robert B. Handfield, Larry C. Giunipero, James L. PattersonPublisher:Cengage Learning
Purchasing and Supply Chain Management
Operations Management
ISBN:9781285869681
Author:Robert M. Monczka, Robert B. Handfield, Larry C. Giunipero, James L. Patterson
Publisher:Cengage Learning