Based on what you’ve read in the text about how business messages can use Social Media and electronic messages, consider what would be important when trying to reach Digital Natives? List the important elements that should be considered. If you wanted to use an electronic message that would appeal to both Digital Natives and Digital Immigrants, how do you compose a message that will reach both, and which medium or media would you use? What are other things you would need to consider?
Based on what you’ve read in the text about how business messages can use Social Media and electronic messages, consider what would be important when trying to reach Digital Natives? List the important elements that should be considered. If you wanted to use an electronic message that would appeal to both Digital Natives and Digital Immigrants, how do you compose a message that will reach both, and which medium or media would you use? What are other things you would need to consider?
Chapter16: Managerial Communication
Section: Chapter Questions
Problem 5CTQ: Respond in writing to the issues presented in this case by preparing two documents: a communication...
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Based on what you’ve read in the text about how business messages can use Social Media and electronic messages, consider what would be important when trying to reach Digital Natives? List the important elements that should be considered. If you wanted to use an electronic message that would appeal to both Digital Natives and Digital Immigrants, how do you compose a message that will reach both, and which medium or media would you use? What are other things you would need to consider?
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