Denzel Enterprises started as a small company supplying goods to mines.Eventually,other companies supplying the same goods had an intention of coming in the country which proved to be a threat to Denzel Enterprises.This made Denzel enterprises diversify into manufacturing clothes incase they are thrown out of business by the new companies that have intentions of coming in the country with new technology.strategy is defined as the positioning and relating of the firm to its environment in a way which will assure its continued success and make it secure from surprises.Explain the extent to which what transpired at Denzel Enterprises is consistent with this definition of strategy.

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
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Denzel Enterprises started as a small company supplying goods to mines.Eventually,other companies supplying the same goods had an intention of coming in the country which proved to be a threat to Denzel Enterprises.This made Denzel enterprises diversify into manufacturing clothes incase they are thrown out of business by the new companies that have intentions of coming in the country with new technology.strategy is defined as the positioning and relating of the firm to its environment in a way which will assure its continued success and make it secure from surprises.Explain the extent to which what transpired at Denzel Enterprises is consistent with this definition of strategy.

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