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The Importance Of Creativity By Julie Burstein, And Teresa Amabile Essay

Decent Essays

For the entirety of the fall semester, I took on a project to create a three-page layout for a fictional campaign in National Geographic magazine about endangered species. The goal was to create different content for my portfolio, challenging my skills in photography and photo-manipulation. I transformed people into animals and used gel lighting and Photoshop to create my artwork (see Appendix A figure 1 & 2). At the end of the semester, I reviewed my completed pieces and two theorists best fit my creative process, Julie Burstein, and Teresa Amabile. Julie Burstein discusses the best way to foster creativity is by ‘letting go’ she outlines this in four lessons (Campbell and Dubois, “Artist Best practices” 25). These lessons include experiences, challenges, limitations and loss (Campbell and Dubois, “Artist Best practices” 25). While Teresa Amabile discusses how the theory of creativity is fostered through her componential model of creativity (Campbell and Dubois, “On theories of” 14). These include domain-relevant skills, creative thinking skills and motivation (Campbell and Dubois, “On theories of” 14). Both of these theorists go hand in hand providing me with the framework for my best work. This essay will discuss how Amabile’s theory for intrinsic motivation and Burstein’s lesson of experience and loss, align in my creative process to be conducive to my work.
Burstein describes one of the lessons to creativity is through experience. In her TED talk, she outlines the

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