MARKETING
7th Edition
ISBN: 9781260087710
Author: Grewal
Publisher: RENT MCG
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Chapter 1.1, Problem 2PC
Summary Introduction
To determine: The blank word.
Introduction: Marketing is an art in which a seller sells the goods and services to the customers. Marketing has four important elements which are called 4 P’s.
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Marketing focuses on ___________ and ____________ consumer needs
What is more important, sales or marketing?
1. How does market environment affect the business?
2.
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- The ability to design and use direct marketing programs has increasedwith the availability of ____________ and _____________.arrow_forward1. What is the marketing mix? Explain its components.arrow_forward'Marketing is a total system of interacting business activities designed to plan, price, promote and distribute wants satisfying product according to modern marketing'. Demonstrate and distinguish other philosophies of marketing from modern marketing philosophies.arrow_forward
- Sales vs Marketing Which is more important?arrow_forwardMarketing is a social and a managerial process involving many activities that aim at enabling individuals and groups to obtain what they need and what by creating and exchanging something of value with others a) Discus this statement clearly demonstrating the importance of marketing in organizationsarrow_forwardDo you agree that the goal of marketing can be simplified down to just three words get build and hold? why, why not?arrow_forward
- What is happening in the business world today, it could be focused in marketing or business in general.arrow_forward1. How does the marketing mix help a business? 2. Why do we need to recognize the importance of marketing mix in the development of marketing strategies?arrow_forwardexplain thoroughly why option is right and why others are wrongarrow_forward
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