Understanding Business
Understanding Business
12th Edition
ISBN: 9781259929434
Author: William Nickels
Publisher: McGraw-Hill Education
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Douglas and Associates Construction Limited is a privately owned construction firm based in New Zealand, specializing in the development of affordable alternative housing options, including tiny
homes, small residences, and mobile homes. The company utilizes materials such as freight
containers and reclaimed or recycled resources. Established in 2000 as a family-run business, the firm has experienced a significant increase in demand for its services, particularly in response to the global
rise in real estate prices and the ongoing effects of the pandemic, which have rendered homeownership increasingly unattainable for many individuals. This surge in interest has been further
influenced by the "Tiny Home Movement," leading to notable growth in both demand for the company's offerings and expansion into international markets. Currently, Douglas and Associates
Construction Limited employs 500 individuals and aims for further growth. The company is led by co-founders and General Managers Mr. Steven Douglas and his brother David Douglas, aged 65 and 50, respectively. Despite lacking formal training in business management and leadership development, the brothers recognize the necessity of preparing for their eventual
retirement. This includes the recruitment of additional managers and the provision of essential
leadership training to ensure the effective implementation of the company’s vision.         

                                   


                                                                                                                                                                                         1. The Role of Leadership in Employee Motivation: Explain how effective leadership contributes to enhancing employee motivation within the organization as a Human Resource Consultant                                                          2. Identification of the most appropriate leadership style: Determine the leadership style that is most
suitable for Douglas and Associates, considering the company’s culture and operational needs as a Human Resource Consultant.                                                         
3. Recommendations for a Leadership Development Plan: Propose a comprehensive leadership development strategy that outlines three (3) specific training initiatives aimed at fostering leadership skills within the organization .as a Human Resource Consultant.

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