Westfield State College

advocating against video games, whose critics contend that violent video games lead to violent real-world behavior. The Entertainment Merchant Association (EMA) fights for the rights of product and game developers in the US. The EMA lobbies congress and states to maintain access to games and gaming systems. The EMA has won several major victories in the past that have kept games on store shelves

Impact of Promotional Strategies on Consumer Buying Behavior: A case study of Hollister Co. SUBMITTED BY: NOWSHAD MOURIN SHAWON LSC ID: L0044SZSZ1010 UWIC ID: ST20029903 NOWSHAD MOURIN SHAWON L0044SZSZ1010 SUPERVISOR ELLIE SEMSAR Page 0 Declaration: This dissertation is submitted in part fulfilment of the BA (Business and Management Studies). I confirmed that, this dissertation is a product of my own work and is not the result of anything done in collaboration. I agree that this dissertation