Ecotopia, by Ernest Callenbach, is a 181 page fictional novel centered around the philosophy of environmentalism. Published in 1975, the piece was conceived during a period of intense political action. In America, the seventies was a decade characterized by a significant push toward progressivism in terms of women's rights, anti-war movements, and in creating contemporary beliefs about environmental issues. Ecotopia draws upon this time-frame in an almost self-aware manner, giving it the ability
Reflection Paper on Ecotopia Ernest Callenbach was an successful American author, editor, and simple living adherent. He’s well known as author of the visionary semi-utopian novel Ecotopia, an environmental classic that has sold almost a million copies. In his book Ecotopia, Callenbach describes parts of the American northwest (Northern California, Oregon, and Washington) were to secede from the USA and form a new nation, called Ecotopia, founded on eco-friendly ideals. And some of the idea would
Case Seminar Nokia 1. How do you think the marketing task for Nokia is different in developing markets (versus in developed countries)? Nokia has conducted a customer-driven marketing strategy. They segment the market by income and they have divided their target group into developing markets and developed ones. They sell phones to over 150 countries and among them European countries contributes to 39 percent of its total net sales while Asia, Latin America, and other developing markets account
‘The global economy has moved on from the Asian Tigers; the present and the future of the global economy now lie elsewhere.’ To what extent do you agree with this statement? (40 marks) The Asian Tigers, consisting of Hong Kong, South Korea, Singapore and Taiwan, were the second group of countries to develop after World War II, with the first being Japan. The Asian Tigers were able to develop due to a combination of comparative advantages, including partially existing developed levels of infrastructure
Case study C: GSK, a merger too far? 1- Derive three opportunities and three threats for GSK by first making the PESTEL analysis of the macro-environment surrounding the pharmaceutical industry. (9 points) * PESTEL analysis of the pharmaceutical industry: Political: Since the creation of healthcare insurance, companies have to conform themselves to two kinds of systems: 1) The universal system applied for example in France, with less demand in new technologies. 2) The very selective anglo-saxon
International free trade has become the foundation of neoliberal globalization. The main organizations for carrying out free trade are World Trade Organization (WTO) established on 1995, International Monetary Fund (IMF) and World Bank (WB). The main aim was to promote development and trade. Trade has become the lens through which development is perceived, rather than the other way round . The concept of trade evolved right from Adam Smith and David Ricardo who introduced the concept of comparative
Due to the recent economic crisis, it is time to rethink corporate strategy, especially as it applies to the global environment. In 2009, the value of international trade was expected to decline by as much as 9%. Foreign Direct investment fell 15% in 2008 and another 40% in 2009. This article is predicting a rough decade to come with weak global growth, pressures from overcapacity, persistently high unemployment, volatility in the financial markets, costlier capital, a greatly expanded role from
Are Central Banks Acting in Collusion? During the past 40 years, there have been three great dollar bull markets (1980-1985, 1995-2001 and 2011-2015). The first period of dollar strength helped to usher in a period of so-called international policy coordination, commencing with the Plaza Accord (1985). The aim of the agreement was to drive down the value of the US dollar versus the yen and deutschmark at the behest of the Reagan Administration. Both Germany and Japan consequently agreed to embrace
Overview As our venture capital firm prepares to take the plunge into global investment, it is vital that we understand all the forces at work. In the book No Ordinary Disruption by Richard Dobbs, James Manyika, and Jonathan Woetzel, they examine four forces that are changing our world and as a result our business and leadership. This executive summary examines the fourth force of, “Greater Global Connections” specifically focusing on Chapter 4, “Trade, People, Finance and Data.” As Dobbs, Manyika
World Resources Institute Sustainable Enterprise Program A program of the World Resources Institute Expanding the Playing Field: Nike’s World Shoe Project Teaching Note For more than a decade, WRI's Sustainable Enterprise Program (SEP) has harnessed the power of business to create profitable solutions to environment and development challenges. BELL, a project of SEP, is focused on working with managers and academics to make companies more competitive by approaching social and environmental challenges