ALIBABA Group Holding Brief History. Alibaba cooperation is a global wide Internet company founded by Jack Ma, Chinese name Ma Yun.Although Alibaba was founded in 1999, the story of how the company came to be actually dates back to 1995, when Jack Ma was on a trip to the U.S. and first became exposed to the Internet. As the story goes, he tried searching for the word "beer" on Yahoo but the search results did not turn up a single Chinese option. In fact, he could hardly find anything
Company Overview Alibaba Group Holding Limited (Alibaba), Chinese e-commerce giant, was founded in 1999 by Ma Yun (Jack Ma). It offers a platform for both domestic and international traders to conduct business. It aims to create a convenient trading platform for small and medium sized enterprises all around the world. Alibaba was the first company entered into the Chinese e-commerce industry, so it brought an Internet revolution to China. During these years, its wonderful ability of expanding make
Introduction Alibaba Group is a Cinese E-commerce company which was founded in 1999. In the past 16 years, Alibaba gradually grew into the biggest E-commerce company in the world. According to the report of Alibaba (2015), by 2015 there are 350 million active buyers in Alibaba’ s platform which is 100 million higher than 2014. The gross merchandise volume of Alibaba is 2,444 billion Chinese Yuan. In 2013, the number was only 1,077 Chinese Yuan. It increased almost 250% in 2 years. Alibaba benefit by
RESEARCH ASSIGNMENT ECONOMICS 510 BY: ABHISHEK MISTRY ID: 1102542 Abstract: Alibaba has become the largest online commerce company in the world in just a few years and barely anyone expected it to be so successful. It has provided numerous business opportunities for small and medium enterprises to leverage the innovative technology to compete more efficiently domestically and globally. This study discusses the marketing strategies, promotion, distribution channels and some important lessons that
Abstract: Alibaba has become the largest online commerce company in the world in just a few years and barely anyone expected it to be so successful. It has provided numerous business opportunities for small and medium enterprises to leverage the innovative technology to compete more efficiently domestically and globally. This study discusses the marketing strategies, promotion, distribution channels and some important lessons that were carried out by Jack Ma to achieve success in this world of online
Alibaba Group Holding Limited is the largest China’s online business organization that gives purchaser-to-customer, business-to-buyer and business-to-business deals administration by means of online interfaces. This website started in 1999 when Jack Ma established the site, with the main objective of providing Chinese industries a major expansion to the outside world. It has its headquarters in Hangzhou, Zhejiang, China. In the year 2012, two of Alibaba’s gateway dealt with 1.1trillion yuan ($170
Yun’s leadership on the Alibaba Group. Business environment Nowadays, high-speed development of the technology has changed the daily life and the computer and the Internet have become the mainstream in China markets. The expansion of the Internet rapidly leads the e-commence to develop and change the operation way of Chinese business. At present, there are many people who want to start-up a business on their own. Ma seizes the opportunity to establish a great stage ‘Alibaba’ for
Alibaba serves as a middleman. It’s the platform where sellers go to sell things and buyers go to buy things. It runs websites where millions of merchants sell their products. Products are sold through Alibaba, not by Alibaba. It makes money on e-commerce services by taking the commission on sales, by advertising on its site. It is into B2B, B2c, and C2C. Its verticals in China are Taobao, Tmall, and Juhuasuan serving as the marketplace. It technology deployment in China is AutoNavi and Weibo. Alipay
report intents to first discourses the definition of Big Data, relationship between business analytics and Big Data, and several commercial softwares of Big Data. Then the report will illustrate a case study on a global e-commerce company called Alibaba (China) Co, Ltd with company background information, challenges when facing and applying an accounting information system of Big Data and Benefits that Big Data bring to the company. It should be also noted that the report heavily emphases the impact
. How has Alibaba gone about managing about its International Operations, marketing itself and its products globally, handling cultural differences across the boundaries? Alibaba has a very simple strategy:- Connect the merchants and consumers globally to become the world’s largest online marketplace in terms of turnover in the next few years. Through an innovative, integrated and reliable platform they will create consumer trust. Chinese market has become mature for Alibaba, hence the reason