Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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Question
You've purchased a 1 liter bottle of Coffee Liqueur for $19.95. You serve the liqueur in 1.5 oz. drinks.
1) How many drinks can be obtained from the bottle?
drinks
2) What is the cost per drink?
$
3) If you want the beverage cost percent to be 18%, how much should you be charging for each cocktail?
$
per drink
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