Write down 10 times that you notice a situation that you think you can improve (may result in the development of either a product or service). For example, my kids are tracking lots of dirt into the house, so I’m spending too much time hauling around my vacuum cleaner. Potential products for this situation could be self-cleaning shoes, better doormats, improved vacuum system, auto cleaning flooring in front of door, etc.
Write down 10 times that you notice a situation that you think you can improve (may result in the development of either a product or service). For example, my kids are tracking lots of dirt into the house, so I’m spending too much time hauling around my vacuum cleaner. Potential products for this situation could be self-cleaning shoes, better doormats, improved vacuum system, auto cleaning flooring in front of door, etc.
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Write down 10 times that you notice a situation that you think you can improve (may result in the development of either a product or service). For example, my kids are tracking lots of dirt into the house, so I’m spending too much time hauling around my vacuum cleaner. Potential products for this situation could be self-cleaning shoes, better doormats, improved vacuum system, auto cleaning flooring in front of door, etc.
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