Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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Write a summary comparing and contrasting some of the different motivational theories. Is one theory better than the other? Explain your reasoning.
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- What are at least three different motivation strategies to motivate different levels or types of employees?arrow_forward4. Which motivational theory focuses on social comparisons as a motivator? A) Equity theory B) Expectancy theory C) Power theory D) Hygiene factors E) Herzberg's two-factor theoryarrow_forwardWhat are the key theories of motivation and how can they be applied effectively in a management setting?arrow_forward
- A motivation theory assumes that behavior is a function of its consequences, and therefore, people get motivated to repeat their past behaviors when they enjoy the consequences of those behaviors?arrow_forwardWhich Motivational Theory each of the following examples represent? Explain YOUR ANSWER Jane learned that, although she and Ashley were both hired as part-time salesclerks at the same time and have similar backgrounds, Ashley is paid $1 more per hour. Jane decided to stop cleaning dressing rooms on her shift because she thinks this is unfair. Name of the theory : Reason: Jim has learned that his company is offering a Hawaiian vacation to its best salesman. He almost won last year and really wants the trip. He is working very hard because he thinks he has a good chance to win. Name of the theory : Reason :arrow_forwardAccording to Frederick Herzberg there are two basic characteristics for motivation. Discuss the two (2) and express your thoughts regarding their interdependency.arrow_forward
- What are Needs theories, expectancy theory, and goal theories in terms of motivational behaviors?arrow_forwardHow can organizations overcome a prevalent motivational challenge that often hinders employee performance and job satisfaction?arrow_forwardanalyse how motivational theory can inform employee motivationarrow_forward
- Early theories of motivation are discussed in your textbook. We also are given instructions in Scripture for how we work. What instructions does God give us regarding how we carry out our jobs? Where does our greater reward come from?arrow_forwardIn a meeting with members of Strategic Management committee in your company, you ask middle managers about the recent performance in the marketing department and their thoughts about the reasons behind it. They state that their performance goals are set too high, with the vast majority of their employees missing their individual targets across the board. In your education and training to be an organizational behavior consultant, you studied various needs-based motivational theories such as: · Maslow’s hierarchy · McGregor’s Theory X and Theory Y · The Two-Factor theory Your Task Which of the motivational theory do you think is best for describing human behavior in the workplace? Based on that, elaborate how the chosen theory can help in creating a work environment using reward strategies, work-life balance considerations, and other approaches to motivate employees to achieve the performance goals?arrow_forwardEmployees come into organizations with different needs, personalities, skills, abilities, interests,and aptitudes. They have different expectations of their employers and different views of what they think their employer has a right to expect of them. And they vary widely in what they want from their jobs. Using one of the contemporary theories of motivation, explain how it applies to this case.arrow_forward
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