Why is performance measurement often the start of new strategy development? Thinking about the firm where you work or one you are familiar with, how is performance measured and how does this measurement tie into the organization's strategy?

Principles of Management
OER 2019th Edition
ISBN:9780998625768
Author:OpenStax
Publisher:OpenStax
Chapter9: The Strategic Management Process: Achieving And Sustaining Competitive Advantage
Section: Chapter Questions
Problem 8CRQ: Why is performance measurement often the start of new strategy development?
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Why is performance measurement often the start of new strategy development? Thinking about the firm where you work or one you are familiar with, how is performance measured and how does this measurement tie into the organization's strategy?
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