Practical Management Science
6th Edition
ISBN: 9781337406659
Author: WINSTON, Wayne L.
Publisher: Cengage,
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Question
Which of the following is probably the most factual statement regarding the continuum of services (i.e., a continuum that goes from pure products to pure services)?
a. |
Fast food type service establishments such as McDonalds are probably equally split between the products it offers (i.e., fast food) and the generally quick service provided. |
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b. |
Nursing is mostly a product dominated profession. |
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c. |
The quality of the education a student will receive can easily be evaluated in advance just by evaluating the quality of the college's campus/facilities. |
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d. |
Dry cleaners and oil change facilities are heavily service dominated as opposed to equipment/product dominated. |
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