What role does corporate social responsibility play in Ben & Jerry’s business model? Should Ben and Jerry have continued to operate Ben and Jerry’s as an independent company, rather than selling it to Unilever? What were the pros and cons of going forward with the sale? How can Ben & Jerry’s justify the concept of a triple bottom line—profits, people, and planet—to company shareholders?

What are the most important individual characteristics of an entrepreneur? How important is ethical behaviour in entrepreneurial decision making? Has ethics been incorporated in Emma and Tom's company?

Corporate social responsibility (CSR) has become a cornerstone of modern business practices, reflecting a company's commitment to ethical behavior, sustainability, and social impact. Beyond maximizing profits, drganizations are increasingly expected to consider their broader societal and environmental impacts. CSR initiatives encompass a wide range of activities, including philanthropy, environmental conservation, ethical sourcing, employee volunteering, and community engagement. By incorporating CSR into their business strategies, companies can not only contribute to positive social and environmental change but also enhance their reputation, build trust with stakeholders, and attract socially-conscious consumers and investors. Moreover, CSR can be a driver of innovation and competitive advantage, as companies that embrace sustainable practices and social responsibility are often better positioned to adapt to changing market dynamics and mitigate risks associated with environmental and…

Discuss the comment that, business is charged with making a profit within the rules set down by society and go no further.  ie a corporate (or any other organisation) should go no further than meeting the mandatory requirement set down by society otherwise it potentially puts itself at a disadvantage. Hint, think about environmental and employee responsibility as well as responsibility to shareholders, bankers and creditors, as well as future generations.