Q: Discuss the meaning of marketing.
A: The activities of a business related to the purchase and sale of a product or service are referred…
Q: What information does the Introductory stage give?
A: An item's life cycle is from an item initially being acquainted with buyers until it is eliminated…
Q: Research and give at least 5 examples of co-creative service design.
A: Introduction: Co-creation is a method where a business allows its consumer to take active part in…
Q: What is periodic discounting?
A: Periodic discounting is a marketing approach in which a seller chooses to adjust the price of a good…
Q: What is the purpose of the Title VII of the Civil Rights Act (1964)?
A: Title VII prohibits discrimination in the workplace based on race, colour, religion, gender, or…
Q: What does FOB destination indicate?
A: A supply chain is a network of businesses and their suppliers to produce and sell to the final…
Q: What is immediate success?
A: Individual success means different things to different people, and you are the one who must find…
Q: What is Commercialization?
A: Commercialization is the process of bringing new products or services to market. A wide range of…
Q: Under what conditions would a firm be most likely to use non-price competition?
A: Companies that use non-price competition strategies differentiate their products or services based…
Q: State the difference between job specification and job analysis.
A: Job analysis is the most important tool in personnel management. A people manager uses this strategy…
Q: How would you describe the departmentalization and the organizational structure at Graeter’s? Do you…
A: Organizational Structure- It is a system that outlines how some activities are directed in order to…
Q: How a product-deletion program can improve a firm’s performance?
A: Product-deletion program refers to the process of deleting a particular product or a complete…
Q: What does Consumer buying behavior refer to?
A: Buyer behavior refers to people's decisions and actions when purchasing products or services for…
Q: State the benefits of employee compensation.
A: Employee Compensation means the compensation or benefits that is given to the employees for…
Q: State the major marketing functions.
A: Marketing is know for the process where a value is created and delivered to customers for satisfying…
Q: What is The Sacrifice Effect of Price?
A: Price is the monetary value side by the company to create an exchange with customers for gaining the…
Q: What is a brand extension?
A: Branding is undertaken for the purpose of building and creating an identity for the business or…
Q: Define database.
A: A collection of distinct small units of information is referred to as data. It can take many…
Q: Describe the major approaches used in target market selection.
A: Ans. Introduction The most common way of controlling the marketing blend as far as separating items,…
Q: How product life-cycle leads to new product development?
A: Marketers, executives, and designers all benefit from understanding the product life cycle. It…
Q: Elaborate on which tools you would use to analyze website traffic and briefly outline the various…
A: The practice of recording, analyzing, & documenting data to gauge online traffic, together…
Q: Explain the five types of discounts for business products.
A: The discount and allowance facility is particularly important in the selling and distributing of…
Q: Define Human resources planning.
A: Tools used for human resource planning: 1.Surveys are a human resource instrument. Employee skill…
Q: discuss in detail various growth potential strategies a cosmetic business can adopt
A: A cosmetic business consist of various beauty and body care products such as cosmetic powder,…
Q: What is the importance of possession utility?
A: The economic utility can be defined as the total amount of satisfaction gained from consuming a…
Q: Provide SWOT analysis of SM Investment Corporation Note: Give five (5) factors per letter.
A: SMIC stands for SM Investments Corporation and is a holding corporation. It operates in the retail,…
Q: It is dangerous for the international marketer to make generalisations about consumer behaviour in…
A: Why understanding Cultural difference is important? Cultural differences is one of the most…
Q: What is meant by the term commission?
A: A fee is paid by a principal to a third party who acts as its agent, mediator, or salesperson. A…
Q: Discuss the different strategies available to companies for setting prices.
A: Pricing is the determination of the price for the product to be sold to the buyers. Pricing strategy…
Q: What are self-actualization needs?
A: Maslow's hierarchy of needs is a psychological, motivational theory consisting of a five-tier model…
Q: How accurately can managers plan for future human resources needs?
A: Human resources are an important component of any business's success that may either help or hinder…
Q: Why brand loyalty is a valued element of brand equity?
A: Brand Equity: Brand equity refers to the value premium that a corporation generates from a product…
Q: Describe cost-oriented pricing strategies
A: Pricing methods are the techniques used to determine the final price of goods and services by taking…
Q: What are the Profit-Oriented Pricing Objectives?
A: The pricing objective of the company becomes the basis of what pricing strategy will it use to price…
Q: How do marketing activities add value to products?
A: Marketing is developing a message about a product or service and effectively communicating that…
Q: How does a product line differ from a product mix?
A: A collection of products is a wide range of products. Product lines and product mixes are used by…
Q: How branding helps a firm to introduce a new product that carries a familiar brand?
A: By limiting branding to its aesthetic component: visual identity, it was misunderstood. Some people,…
Q: State the two types of branding strategies.
A: A product that is well received by the target audience can change the business. As consumers become…
Q: How do brands help customers in product selection?
A: A particular brand is a name, symbol, design or any word which distinguish the product from the…
Q: What are the objectives of pricing?
A: Pricing is said to value or price which is attached to the product and at which it would be sold to…
Q: Name the five most valuable brands in the world.
A: Company will create value for customers and shareholders. They will carry out various activities…
Q: How does an employee determine whether he or she is being treated equitably?
A: Regulations ensure that employees get assured that their employer's behavior with them will be equal…
Q: In a way that is both critical and analytical, discuss the benefits and drawbacks of receiving an…
A: Artificial intelligence (AI) is the capacity of a computer or a robot controlled by a computer to…
Q: Identify and describe the six steps of the marketing research process.
A: The issue depiction, development of an arrangement to the issue, detailing of a think about the…
Q: Is the Impossible Burger a convenience product, a shopping product, or a specialty product? What are…
A: Products purchased by the customers are of various types and those products that are purchased for…
Q: Define differential pricing.
A: There are various pricing methods used by firms. For example, there is price skimming method, in…
Q: Explain customary pricing.
A: The practice of pricing is challenging for the business as it requires accurate understanding of…
Q: What are the disadvantages of competition-based pricing?
A: Setting prices for your products or services is more complicated than a simple calculation. Prices…
Q: elect one: True
A: Creativity is something which is learnt from experience, right throughout the life a person learns…
Q: State the three levels of brand loyalty.
A: Brand loyalty takes place, when certain number of consumers tend to continue purchasing the products…
What is Yield Management Systems?
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- Kamal Fatehl production manager of Kennesaw Manufacturing, finds his profit at $28,600 (as shown in the statement below) inadequate for expanding his business. The bank is insisting on an improved profit picture prior to approval of a loan for some new equipment. Kamal would like to improve profit line to $38,600 so he can obtain the bank's approval for the loan. Sales Cost of supply chain purchases Other production costs Fixed costs Profit 260,000 169,000 36,400 26,000 28,600 % of sales 100% 65% 14% 10% 11% a) What percentage improvement is needed in a supply chain strategy for profit to improve to $38,600? What is the cost of material with a $38,600 profit? % in supply-chain costs is required to yield a profit of $38,600, for a new cost of supply chain A decrease of purchases of $ (Enter your response for the percentage decrease to one decimal place and enter your response for the new supply chain cost as a whole number.) b) What percentage improvement is needed in a sales strategy…What is your insight about the concept of “ Quality over Quantity”Q5. How do you identify an asset with reference to AASB? How should an asset be recognized in the financial statement? How should assets be measured?
- What is the SCOR model?Determine which factor of production is needed in the following problem. 1.The ABM manufacturing Co.hired a gardener.He uses a lawn mower for landscaping.Which factor of production would you consider this machine? 2.The owner of the company withdrew cash for the salaries of thw employees.which factor of production would you consider cash on hand? 3.The top manager of the firm said "the great ideas,consepts and emotional determination of a person to produce something that consumers want to buy" is very important for the company.What factor of production describes the ability to create great ideas? 4.The farmers planted pineapple cutting in the vacant area located in their locality.Which factor of production would you consider a pineapple plantation?10 advantages and disadvantages of The Run to failure strategy
- Define what is Steep analysis and industry analysis?Provide a brief explanation of the conceptual relationship between improvements in quality andimprovements in financial performance.What would a manager recommends the CEO to evaluate processes, risks,and internal controls for its revenue cycle in fashion industry?