what is the LensCrafters case study?  create a framework for Goods and Service Design for the restaurant business?

Using McDonald’s as my topic on this and talking about how they might use the five key elements of design thinking within McDonald’s Franchise.Apply the five key elements of design thinking to analyze the organization’s effectiveness in design thinking and innovation.Design thinking is a new approach to create breakthrough innovation and promote high-performance collaboration. It is quite different from analytical thinking and is a process for action. It is a method for discovering new opportunities and solving problems. While there are a variety of techniques and tools that can be used, the core process is somewhat universal.It is generally understood that there are five key elements in design thinking: (1) defining the problem, (2) developing the options, (3) determining the direction, (4) selecting the best solution, and (5) executing. The steps have some degree of similarity to those in the scientific process.Evaluate where the organization excels in design…

How do you think service marketing practitioners can recognize and closing gaps to offer high-quality customer service to the customers? How do you think about using "the value curve" to develop compelling offerings to customers as a way to take information gleaned from gap analysis?

In the customer interview plan, what are the unique value proposition with selling my handmade soaps for women's dry skin during winter?