What is benchmarking, and what are the two main types of benchmarks in financial statement analysis?

EBK CONTEMPORARY FINANCIAL MANAGEMENT
14th Edition
ISBN:9781337514835
Author:MOYER
Publisher:MOYER
Chapter3: Evaluation Of Financial Performance
Section: Chapter Questions
Problem 1QTD
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What is benchmarking, and what are the two main types of benchmarks in financial statement analysis?

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