Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
expand_more
expand_more
format_list_bulleted
Question
Two features of successful ________ are the availability of “live chat” opportunities and the ability to provide a single source for customer problem solving.
Multiple Choice
A. sales force automation
B. marketing automation
C. warranty software
D. time management software
E. customer service and support automation
Expert Solution
This question has been solved!
Explore an expertly crafted, step-by-step solution for a thorough understanding of key concepts.
This is a popular solution
Trending nowThis is a popular solution!
Step by stepSolved in 2 steps
Knowledge Booster
Similar questions
- A market segment that is large enough or profitable enough to serve is ________. A. accessible B. measurable C. profitable D. differentiable E. substantialarrow_forwardIndividuals who have more formal education _____ than do those with lesser degrees. Group of answer choices a. pay more tax penalty b. earn higher annual income c. save less money d. have less wealth e. have careers with less decision-making responsibilityarrow_forward______ is a means of displaying or graphing, in two or more dimensions, where the products, brands, or groups of products are located (relatively) in customers' minds. a. Beta testing b. Concept testing c. Perceptual mapping d. Focus groupingarrow_forward
- __________ is any type of firm or organization that provides goods and services in an attempt to make a profit. Store Restaurant Business Schoolarrow_forwardplease quickly i just need the answer thanks 30 Multinational corporations (MNCs) have developed according to market behavior such as A. Raw-material seeking B. Market seeking C. Cost minimizing D. All options E. Non of the optionsarrow_forwardWhich of the following is an external data source? A. Sales data B. Customer database C. Competitor sales data D. Employee performance recordsarrow_forward
arrow_back_ios
arrow_forward_ios
Recommended textbooks for you
- Principles Of MarketingMarketingISBN:9780134492513Author:Kotler, Philip, Armstrong, Gary (gary M.)Publisher:Pearson Higher Education,MarketingMarketingISBN:9781259924040Author:Roger A. Kerin, Steven W. HartleyPublisher:McGraw-Hill EducationFoundations of Business (MindTap Course List)MarketingISBN:9781337386920Author:William M. Pride, Robert J. Hughes, Jack R. KapoorPublisher:Cengage Learning
- Marketing: An Introduction (13th Edition)MarketingISBN:9780134149530Author:Gary Armstrong, Philip KotlerPublisher:PEARSONContemporary MarketingMarketingISBN:9780357033777Author:Louis E. Boone, David L. KurtzPublisher:Cengage Learning
Principles Of Marketing
Marketing
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Pearson Higher Education,
Marketing
Marketing
ISBN:9781259924040
Author:Roger A. Kerin, Steven W. Hartley
Publisher:McGraw-Hill Education
Foundations of Business (MindTap Course List)
Marketing
ISBN:9781337386920
Author:William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:Cengage Learning
Marketing: An Introduction (13th Edition)
Marketing
ISBN:9780134149530
Author:Gary Armstrong, Philip Kotler
Publisher:PEARSON
Contemporary Marketing
Marketing
ISBN:9780357033777
Author:Louis E. Boone, David L. Kurtz
Publisher:Cengage Learning