Tiktok is an app for sharing and making short videos. It is owned by a Chinese company, ByteDance Ltd. Its main services and features are to make 15 seconds to 1-minute long dance, funny, comedy, educational, and musical videos. The platform offers to make 3 minutes longer videos to its high-ranking users. Currently, the Philippines has 36.0 million active TikTok users aged 18 and above. In this activity, you are going to list 5 strengths, 5 weaknesses, 5 opportunities and 5 threats of the TikTok app.

Tiktok is an app for sharing and making short videos. It is owned by a Chinese company, ByteDance Ltd. Its main services and features are to make 15 seconds to 1-minute long dance, funny, comedy, educational, and musical videos. The platform offers to make 3 minutes longer videos to its high-ranking users. Currently, the Philippines has 36.0 million active TikTok users aged 18 and above. In this activity, you are going to list 5 strengths, 5 weaknesses, 5 opportunities and 5 threats of the TikTok app.

Marketing

20th Edition

ISBN:9780357033791

Author:Pride, William M

Publisher:Pride, William M

Chapter10: Digital Marketing And Social Networking

Section: Chapter Questions

Problem 1DYMP

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