The selling price per box for Cynthia's Cookies is $19.81. Fixed costs are $60,000 and the variable cost per box is $9.82. Cynthia's Cookies must decide between two improvement options. Option 1 is spending $8,000 on a new online marketing campaign that is expected to increase last year's sales (units) by 25 percent. Option 2 is to reduce variable costs by 10 percent by spending $8,000 on equipment and process improvements. For Option 2, sales remain at 8,600 boxes. (The assumption here is that each option is equally costly to implement.) What option provides the higher profits? Round your answers to the nearest cent. Net profit from Option 1: $ Net profit from Option 2: $ -Select- provides the higher profits.

Top Manufacturer make shirts for discount retailer stores. They want to use a balanced scorecard to measure their business successes and productivity. Prepare a balanced scorecard for Top Manufacturer. Perspective Objectives KPI Financial Answer Answer Customer Answer Answer Internal Processes Answer Answer Learning and Growth

Consider each category of Value Chain activities below.  In each category, list activities the company performs in ways that help contribute to the company’s competitive advantage (use bullet points, use as much space as needed).  For each activity you list, note how the company performs it in a way that contributes to increased profitability (i.e. note whether it contributes to lower costs or to increased value for the customer).  If the company is not performing well, you should note the activities in which it is underperforming.   Supply Chain Management     Operations     Distribution     Marketing & Sales     Service     Human Resource Management     R&D/Technology     General Management / Firm Infrastructure

Can you help me solve this question? The case study is provided as image. This subject is about retail and service logistics. Please just explain it in 150 words. Make sure to read the CASE STUDY.  Question:  Returns: Why are customers usually returns products? Discuss this based on your understandings. Propose a returns policy for handling returns that should be adopted by Food-Town.

Some people tend to use the terms effectiveness and efficiency interchangeably, though we’ve seen they are different concepts. But is there any relationship at all between them? Can a firm be effective but inefficient? very efficient but essentially ineffective? Both? Neither?

CMACGM is one of the leading shipping companies in the world. In the company everything is automated; everything is computerized from shipping request to the shipping delivery in the destination country. One of the main conditions for recruiting new managers is that all applicants should have IT knowledge because the company highly believes that technology is the key to success and will help in expanding and generating profit. This can be best described as Increase in competition Awareness of challenges Gains in productivity All of the answers

CEO John Spychalski is concerned about a problem that has existed at CBN railroad for almost 20 years now. The continuous problem has been that the locomotives used by the company are not very reliable. Even with prior decisions to resolve the problem, there still has not been a change in the reliability of these locomotives. Between 2013 and 2014, 155 new locomotives were purchased and one of CBN's repair shops was reno- vated. The renovated shop has been very inefficient. Spychalski estimated that the shop would complete 300 overhauls on a yearly basis, but instead it has only managed to com- plete an average of 160 overhauls per year. The company has also been doing a poor job servicing customers (that is, providing equipment). CBN has averaged only 87 to 88 percent equipment availability, compared to other railroads with availability figures greater than 90 percent. Increased business in the rail industry has been a reason for trying to reduce the time used for repairing the…

Using signavio or any PBM tools.  Model the following business process at a supplier. After a supplier notifies a retailer of the approval of a purchase order, the supplier can receive an order confirmation, an order change, or an order cancelation from the retailer. It may happen that no response is received at all. If no response is received after 48 h, or if an order cancelation is received, the supplier will cancel the order. If an order confirmation is received within 48 h, the supplier will process the order normally. If an order change is received within 48 h, the supplier will update the order and ask again the retailer for confirmation. The retailer is allowed to change an order at most three times. Afterwards, the supplier will automatically cancel the order.

Product Life Cycle Management is a very important marketing concept and is used by Product Managers to effectively manage the product line. From the information below, craft a 4Ps Strategy for this product based on the life cycle position.   Please refer to the attached image for the product.

In the United States, each person uses about 100 gallons of water per day at home. This includes typical direct uses of water such as toilet flushing, showering, and watering the lawn. However, including indirect use of water from our diet, transportation, and products purchased, the average American lifestyle consumes about 2,000 gallons of water a day per capita. Your water footprint calculation is 1,897 gallons/day.For this task: Submit a list of changes (both direct and indirect use of water) you are willing to make to conserve water or justify why if no changes are needed.