Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
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1. Identify the issues in the case study. 2. Is there anything you’d like to contribute? 3. What are your views in the case study?
An example can be seen in the operation of a security-conscious jewelry shop. Customers are allowed into the shop one at
a time. They are recorded on CCTV as they wait to enter. Items are held securely, and customers are invited to ask to see
specific items under the suspicious gaze of the shop assistants. Of course, some customers are put off, but equally the
shops suffer negligible rates of shoplifting. Contrast this with a supermarket, where there are no barriers on entry and
customers are allowed to handle all of the items. There is CCTV monitoring the shops, and there are likely to be store
detectives patrolling but the object of the security is to deter rather than to prevent shoplifting. Shoplifting does occur,
but at rates that are acceptable to the shop owners. Conversely, few potential customers are put off visiting the shop
because of the measures.
Transcribed Image Text:An example can be seen in the operation of a security-conscious jewelry shop. Customers are allowed into the shop one at a time. They are recorded on CCTV as they wait to enter. Items are held securely, and customers are invited to ask to see specific items under the suspicious gaze of the shop assistants. Of course, some customers are put off, but equally the shops suffer negligible rates of shoplifting. Contrast this with a supermarket, where there are no barriers on entry and customers are allowed to handle all of the items. There is CCTV monitoring the shops, and there are likely to be store detectives patrolling but the object of the security is to deter rather than to prevent shoplifting. Shoplifting does occur, but at rates that are acceptable to the shop owners. Conversely, few potential customers are put off visiting the shop because of the measures.
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