You own a local pizza delivery store. Cesar Rodriguez has been working for you as manager for two years and hasbeen a close friend of yours. Cesar has the reputation of being a hard worker and has not taken vacation for the entiretime he has worked for you. Last week, Cesar left town to attend a family funeral. While he was gone, you receivedseveral phone calls that seemed suspicious. During these suspicious calls, a potential customer would call and ask forthe manager. When you answered the phone (representing the manager), the customer would ask for the "manager'sspecial." When informed that there was not a "manager's special" offered this weekend, the caller would quickly hangup. This occurred several times. When Cesar returned, you decided to spend an evening observing the order-takingprocess. It became evident that Cesar was skimming cash from the business. Cesar would take the order for the"manager's special" without entering the sale into the computer. Cesar would then deliver the pizza and pocket themoney.Notes:Skimming fraud is a type of white-collar crime that involves taking the cash of a business prior to entering it into theaccounting system. Skimming is an "off-book" fraud because the cash theft has occurred before it is entered into thebookkeeping system. Thus, it is never reported on the company's accounting records.(Source: https://corporatefinanceinstitute.com/resources/knowledge/other/skimming-fraud/)QUESTIONS:1. Who are the relevant facts?2. What Are the Ethical Issues?3. Who Are the Primary Stakeholders?4. What Are the Possible Alternatives?5. What Are the Ethics of the Alternatives?6. What Are the Practical Constraints?7. What Actions Should Be Taken?

Running a local pizza delivery store involves not only the pursuit of profit but also the…

Answered: QUESTIONS: 1. Who are the relevant…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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QUESTIONS: 1. Who are the relevant facts? 2. What Are the Ethical Issues? 3. 4. 5. Who Are the Primary Stakeholders? What Are the Possible Alternatives? What Are the Ethics of the Alternatives? 6. What Are the Practical Constraints? 7. What Actions Should Be Taken?