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Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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What should managers consider in developing a training program

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When managers are developing a training program then, they should know what are the skills to be taught to the employees and how they are going to deliver these to employees. The managers should find the easiest way of delivering the information to the employees so that they will understand each aspect clearly and logically. 

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