MATLAB: An Introduction with Applications
6th Edition
ISBN: 9781119256830
Author: Amos Gilat
Publisher: John Wiley & Sons Inc
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Product Packaging. The marketing director of a food company wants to design an experiment to study the effect of three different types of packaging on the price a consumer would pay for a new product.
a. In addition to the given factor, suggest three other factors that might be of interest.
b. What would be the levels of each factor in your study?
c. Specify whether each factor is experimental or observational.
d. What are the experimental units?
e. How would you select your experimental units and assign them to the treatment combinations?
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