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A: Marketing is the exchange of value between customers and the firm. It includes Branding, advertising...
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A: 3 - In the consumer buying decision process, a buyer will search his or her memory for information a...
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A: Transaction business model is the model which is totally based on the revenue model in which the bra...
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A: The definition of each of the following are discussed as follows-
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A: Physical surrounding factors are temporary effects that affect a customer in his buying decisions. W...
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A: Franchising is one of the modern innovation of marketing culture. It is the process by which an owne...
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A: Disclaimer: Since you have asked multiple question, so as per the company guidelines, we can solve o...
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A: If we are planning to put up a new business, then with the support from our friends and family membe...
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A: The details of the order are discussed as follows-
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A: Production is generally associated with Factory Situation where goods are produced in physical sense...
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A: The importance of knowing the origin and stages of development of the franchising system is discusse...
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A: The examples are discussed as follows-
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A: There are basically six phases of business process management life cycle which are explained briefly...
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A: Ans 1- The marketing mix consists of the product price, place and promotion and often marketers add ...
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A: International business refers to the process of buying and selling or exchange which is carried on e...
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A: The right categories are discussed as follows-
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A: A marketing information system is the storage, collection, analysis, and interpretation of data to m...
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A: Internship Internships are beneficial to both parties. Employers can profit from employee assistance...
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A: A business never works in isolation and there are always many external and internal factors which in...
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A: Marketing is to exchange value with customers. It is the activity which firm takes up to build custo...
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A: Rajah brand is known to offer quality and authentic spices and spice mixes sourced from the best pla...
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A: A customer is the person who takes part in the economic exchange with the company. He buys item from...
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A: A firm should always act in ethical way in all sense. If it continues to act in unethical way then i...
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A: Answer : 4) is correct Answer . A manufacturing process
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A: Egan's skilled helper model is a three-stage model proposed by Gerard Egan which is useful in helpin...
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A: Challenges or issues faced by Europe in their attractions and selected trends: The first challenge ...
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A: The distinction between retail and service industry business cycle could be understood from the foll...
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A: 1). Quick Solution to the problems - The consumers doubts should be solved sooner as they have now a...
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A: Social media: Social media is a computer based technology that helps in sharing ideas and thoughts b...
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A: The limited or finite waiting line is basically that finite line in which the number of people in th...
Q: market attractivenss
A: Market attractiveness is the degree upto which the market provides opportunities for the product or ...
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A: 8 Ms of management are as follows: Material Money Manpower Machine Minutes Measurement Method Mark...
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A: Target marketing focuses on defined group of people who are likely the most profitable customers of ...
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A: Target marketing refers to the technique through which a company is able to identify its potential c...
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A: Disclaimer: Since you have asked multiple question, so as per the company guidelines, we can solve o...
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A: Focus strategy is the strategy that is being used to target the audience this strategy is introduced...
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A: A business idea is the set of problem and its solution for defined customer segment. It can be any p...
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A: A competitive advantage refers to a situation when a mpany performs better in comparison to its peer...
Q: what is Market Integration
A: A market is the place where economic activities occurs. These economic activities can be selling, bu...
Q: Why
A: When giving loan or credit to the customers what the bank looks at how fast the customers can repay ...
Q: what i
A: Diversity of talent is nothing but being not to be normal, when we are unique to think of a solution...
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A: Evaluation and System control in Marketing refers to Marketing Intelligence System According to Ph...
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A: Disclaimer: Since you have asked multiple question, so as per the company guidelines, we can solve o...
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- 20_______ A balanced scorecard for measuring company performance a . entails putting equal emphasis on financial and strategic objectives. b . entails putting balanced emphasis on profit and non-profit objectives. c . prevents the drive for achieving financial objectives from overwhelming the pursuit of strategic objectives. d . prevents the drive for achieving strategic objectives from overwhelming the pursuit of financial objectives. e entails creating a set of objectives that is "balanced" in the sense of including both financial and strategic objectives.________________ is often referred to a strategic planning or long-range planning. 1 Strategic analysis. 2 Strategic management. 3 Strategic formulation. 4 None of the above.8.__________As a process of self-examination during her senior year of college, Sara decides to develop a SWOT analysis of her prospects relative to getting a job.2. Sara realizes that she has a personal characteristic that suggests she is not comfortable interacting with strangers. She interprets this as a(n) ___________ if she is to get a job as a salesperson. alternative strength weakness opportunity B only
- ______ process brings together producers and consumers, are the two main participants, in exchange. a. Services b. Product c. Production d. Marketing.1. Product decisions affect customer a. Cost b. Benefits c. Loyalty d. Convenience 2. If a consumer buys Charmin bath tissue that is the exact same quality as a generic brand only more expensive, Charmin has created ________ with the consumer. a. Brand mark b. Brand name c. Brand equity d. Brand 3. Producing the most efficient and cost-effective version of a product describes what? a. Production orientation b. Sales orientation c. Market orientation d. Social orientation 4. Why is research critical to marketing? a. To pinpoint whether an economy is production or service oriented b. To determine if marketing activities are effective c. To determine what’s likely to be the next hot trend in marketing d. To determine basic consumer needs31. There is a danger in the use of dashboards that the company becomes too focused on tactical measures that may overshadow ____________. A. Measures of immediacy B. Measures of tenacity C. Measures of locus of control D. Measures of strategic importance E. All of these 32. There are times when marketers forget that marketing is not just a department and they fail to market the dashboard to __________. A. Customers B. Suppliers C. Key stakeholders D. The accounting group E. The finance area 33. The dashboard provides insight into the execution of critical business processes required to deliver on the _______________. A. Desired customer value propositions B. Elements of tactical numerology C. Desirable elements of diagnostic mathematics D. Suitable service message E. All of these 34. The dashboard for Apple Computers should be able to provide a read of ____________. A. The computer division’s relationship to the iPhone group B. The CEO’s efficiency in…
- 1. Data scientists are a necessary component to ensure an organization's business intelligence and analytics efforts are effective because they _____. certify that data is fit for use and stored, secured, and processed correctly are responsible for making the decisions needed to gain a competitive advantage pull together knowledge of the business and data analytics tools and techniques supervise the individuals responsible for fixing and preventing issues with data1. A business's _____ defines the present business scope and broadly describes an organization's present capabilities, focus, and activities. a. Budget b. Policy c. operational plan d. mission statement 2. Financial planning involves: a. estimating income and expenses. b. choosing a product to sell. c. selecting the type of business to enter. d. deciding the kind of franchise to buy. 3. Matt plans to open a convenience store. The startup cost is approximately $10,000. Since Matt has only $2,500 with him, he decides to invite two of his friends—Brett and Brian—to join him in this venture. In this scenario, who should be in charge of writing the business plan? a. Only Brett and Brian, since they are contributing 75 percent of the initial investment b. Matt, Brett, and Brian, since it is always a team effort c. Whoever has paid the biggest share of the startup cost d. Matt alone, since it was primarily his business plan 4.…The ILO is driven by Question 16Answer a. Policies and procedures b. Resources and Funds c. Conventions and recommendations d. Plans and Procedures
- ______________ are the activity of a business to sell products and services with different methods, for example directly, agency-based, or online. Choose an answer: a. procurement b. marketing c. sales d. servicesYou have been tasked by Corica Pastries, to setup a retail location anywhere inMalaysia, to introduce their world famous apple strudels to the Malaysian market.1. Merchandise managementa. Merchandise planning and management (40% content)i. Buying - merchandiseii. Planning – forecasting sales, merchandise assortments,inventory___________________ typically bring together firms from different, often unrelated industries to work on well well-defined activities Question 6Answer a. Strategic alliance b. Non-competitive alliance c. Precompetitive alliance d. Competitive alliance