Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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Please read and provide an example. Thank you

 

https://hbr.org/2008/12/reinventing-your-business-modelLinks to an external site.

Then provide some examples of disruptive innovations that you may have consumed or experienced or purchased, or that you know about. In what ways is the business model transformed by this product or service in that industry?

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Introduction

Every company creates value for customers in terms of products and services. They will create the product using latest technology and will use proper business modelling tools to make the business efficient and affordable for customers.

Business model innovation is as necessary as product innovation. There are various areas for innovation in any business model like revenue stream, distribution channel, marketing, human resource, etc.

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