Q: Examine why it is important for a business to use social media.
A: Social media is never an alternative to any business practices. This is an important approach to rea...
Q: 1. The degree of adoption of a market orientation varies across firms but not across entire industr...
A: 1.) False
Q: In the summer of 2009, Walmart, the world’s largest retailer, left no doubt about its enormous power...
A: The firm follows certain norms as set by the company policy keeping in considerations of its impact ...
Q: Describe three approaches to scheduling advertising.
A: Scheduling advertising refers to the mannerism of presentation of the advertisement over a period o...
Q: Highlight the similarities anddifferences between adomestic marketing strategyand a global marketing...
A: Domestic marketing relates to bringing out marketing actions within the national boundaries. Interna...
Q: how would data be collected for each element, and how might management at J.C. Penney use that data ...
A: Pricing strategy is one of the important methods adopted by companies to earn higher profits by pr...
Q: Explain the term Product?
A: Often when one hears the word marketing, one needs to think not only about promotion or advertising,...
Q: Develop a “Code of Business Practices” for a newonline vitamin store. Does your code address ad-vert...
A: Medical care industry is one of the quickest developing business all through the world. The more the...
Q: Most effective utilization of finances comes under objective of financial management O a. Research O...
A: Financial Management is one of the branches of general management which provides efficient and speci...
Q: The purpose of marketing communications is to do all of the following, except: Select one: a. ...
A: Marketing can be explained as various activities that organization undertakes to promote or sell its...
Q: Advertising can influence internal but not external searches.
A: Advertising - It's a marketing communication to promote or sell a product, service, idea via sponsor...
Q: What is the disjunctive decision rule?
A: A Disjunctive decision rule is a component of the non-compensatory rule. Non-compensatory is arule r...
Q: Many organizations use both inbound and outbound telemarketing to generate leads. * 1/1 True F...
A: its true
Q: According to the Stop the Static Campaign, why do gas pump fires occur? Are cell-phones to blame?
A: The petroleum institute started investigating strange refueling fires in the mid-1990s. In that, the...
Q: How has technological environment affected buyer behaviour and how has it changed marketing?
A: Consumer buying behavior is the study of individuals, groups, or organizations and the processes the...
Q: Would public relations activities be effective?
A: Public relations refers to the initiative taken by the firms to engage with customers and public at ...
Q: -What is consumerism? -Illustrate the relationship between entrepreneurship and consumerism. - What ...
A: “Since you have asked multiple questions, we will solve the first question for you. If you want any ...
Q: Explain 8 practical reasons why the company should segment their market
A: Market segmentation is a base of market planning. Recognizing the segment of the market helps in pro...
Q: Explain the three main Porter's Generic Strategy Model
A: Following three methods are examples of "generic techniques," since they can be used for products or...
Q: How product Price Place make target to Customers for value?
A: Customers- The individuals and businesses who purchase goods and services from another business are ...
Q: What is sales orientation ?
A: Incorporating a specific business approach into a company’s operations can assist companies in satis...
Q: explain how companies find a set of prices that maximizes the profits from the total product mix.
A: A product mix refers to the total number of line of products that a company offers to the customers....
Q: Explain in detail how empowering the CRM staffs plays a key role in improving responsiveness, leadin...
A: Customer Relationship Management is now a days is considered as one of the most important part of ma...
Q: State whether the following statements are true or false.
A: firstly let us define what is behavioural management is , In the school, classroom behavioural manag...
Q: SUSTAINABLE BUSINESS Question 1: (a) ‘Marketing is the process by which companies create value for...
A: Marketing means the strategies followed by the companies to promote the products and services among ...
Q: What other issues beyond the market and the economy must marketers consider when setting prices?
A: Factors to consider when setting price Pricing is one of the most challenging aspects of running a c...
Q: Compare the three strategies for new-product introduction.
A: Introducing a new product in the market can be a difficult and tricky tasks for the marketers becaus...
Q: 12- Right placement is the example of which principles of departmentation? a. None of the options ...
A: The correct option is option c. Avoid duplication of the sections.
Q: Practical research
A: Observational research is a form of qualitative research where the target respondent in their natura...
Q: Discuss the role of measurement and scaling in assessing the consumer response to the old and new lo...
A: Measurement and scaling is important to analyze the responses received when the research has been co...
Q: Briefly describe the difference between a "Bidding" auction and a "Grab and Go" style auction?
A: Auction is the selling and buying of personal or real property through open public biddings. In the ...
Q: In what ways are traditional specialty stores andoff-price retailers similar? How do they differ?
A: Retailers are the marketing channel members that make sure goods are available to the consumers and ...
Q: Compare direct marketing channels and indirect marketing channels. Name the various types of reselle...
A: A direct marketing channel is one in which the marketer aims to directly sell the products and servi...
Q: Expand MOA
A: A Memorandum of Association (MOA) is a legal document prepared in the formation and registration pro...
Q: What common pricing practices are considered to beillegal or unethical?
A: Pricing strategies are referred to as the methods or practices that marketers use to price their pro...
Q: Why is quality such an important product strategy objective? What are the dimensions of product qual...
A: А рrоduсt strаtegy describes а соmраny's visiоn fоr its рrоduсt оffered by stаting wher...
Q: You have been asked whether your organization should expand from selling its products only in North ...
A: Information needed to expand an organization overseas: Determine if the organization has the requir...
Q: Identify the five categories ofpricing strategies.
A: Pricing is the process by which a business sets a fixed price for trading its products and services....
Q: Differentiate between country culture and regional culture.
A: Consumer buying behavior refers to the study of consumer behavior when they purchase a product/servi...
Q: What is a target market
A: The marketing concept deals with finding out the needs of the customers and producing or selling pro...
Q: Which product represent cash caw, question mark, dog and star in mtn products
A: MTN is the telecommunications giant which is headquartered in Johannesburg. It is a multi-national c...
Q: Define the term Question marks in growth–share matrix?
A: Growth share matrix encourages business to dissect development openings by assessing the market deve...
Q: Describe four unique elements of services
A: The nоn-рhysiсаl аnd intаngible раrts оf оur eсоnоmy, whiсh dо nоt hаve а рhysiсаl exi...
Q: Q: Explain market segmentation?
A: Market can be explained as place whereby two or more parties come together to facilitate exchange or...
Q: Define/briefly discuss the following service outputs, and give one example for each. 1. assortment ...
A: Service outputs refer to the delivery mechanism which is done to meet the expectations and requireme...
Q: Describe the tools within both the External and Internal Analysis of a business. Please describe the...
A: For the analysis of the internal and external environment that affects the operations of a business,...
Q: What are the Market Strategy and explain different strategy?
A: Strategy is defined as the determination of the basic long-term objectives and goals of an enterpris...
Q: How important is social media marketing for small businesses?
A: Social Media Marketing - Its the use of social media platforms to get connected with the audience t...
Q: This is NOT an essay question. You guys are wasting my time and yours by making me resubmit a questi...
A: Fast food industry is a flourishing market in the world. It contains opportunities as well as threat...
Q: 3. What is your opinion about shampoo commercials that feature young ladies with long black hair? Ar...
A: This is a psychology of marketers. And Shampoo commercial shows that there shampoos are pure miracle...
Enumerate with suitable illustration the contrast between the buying
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- It is often said that the consumer behaviour is not consistent in a market. It varies from time to time. Explain.What is the difference between the demographic and behavioral bases of market segmenExplain the role of consumer driven market strategies for shaping the four types of consumer buying behaviour
- Individual and group factors influence consumer decision making and mayeventually lead to repeat purchasing of a specific market offering. Explain howgroup factors may influence the buying behaviour of a consumerHow is market segmentation different for business-to-business markets and business-to-customer markets?Explain the importance of understanding the market-place and customers and identify the five core market-place concepts.
- What is Marketing Concept? Explain with the help of examples how does understanding Consumer Behaviour helps in implementation of marketing concept?Consumer behavior is defined as the study of individuals, groups, or organizations and all the activities associated with the purchase, use and disposal of goods and services. a) Explain why do we study consumer behaviour?How could families and individual consumers benefit from adopting some elements of organizational buying behavior?