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- 1. As an entrepreneur, explain comprehensively the importance of knowing and understanding your target market. 2. Explain comprehensively the importance of segmentation. (ps. can you answer these two question w/o requesting to repost the second question? pls. tysm! also kindly avoid plagiarism, i'll appreciate if its own answer)Your potential target and customer segmentation with focus on Digital solutions i. Actual customer ii. Potential customers iii. Aspirational customer 2. Potential approach to close your segmentation and identification of ¨personas¨ i. Bundling ii. Portfolio i ii. Product line iv. Promotionsor incentives Ans both otherwise don't ansDirections: Presented in the word pool are relationship marketing terms. Write the best term that describes the given expressions. Tell whetther they are SOCIAL MEDIA, CONTENT MARKETING, CUSTOMER SERVICE, E-MAIL MARKETING AND RELATIONSHIP MARKETING. 4. Contains products information. 5. Building strong bond with customer. _6. Provides digital newsletter. 7. Uses platforms such as twitter. 8. Direct communication to customer. 9. Meeting all customers' needs. 10. Products specifications.
- Make BeatBox beverage company analysis as a below instruction. * Company Analysis : this section explains what the company’s strengths are and how the company is able toachieve its mission and goals. No situation is entirely new, but all situations are unique. Just how a firmarrived at the current situation is very important. Before trying to design a campaign, an agency shouldcertainly know a lot about the history of all the principal players, the industry, the brand, the corporateculture, critical moments in the company’s past, its big mistakes, and big successes.14.Which of the following factors is at the core of the marketing concept?Single choice. a.Aggressive selling b.Mass marketing c. Customer satisfaction d. Low pricesMarketing Strategy 5. Define factors that determine your marketing strategy (at least 3).6. Develop a marketing plan for your business venture. Your Marketing plan should identifythe market segment and all the components of marketing mix (Four Ps).7. Develop marketing material (slide presentation, website, pamphlet, brochures or usingown creativity) to promote your business venture.
- 4. Target marketing allows a firm to: Oa Select attractive market opportunities that are in line with its capabilities O b. Divide the market into clusters of consumers who share similar needs O. Create a distinctive image in the minds of consumers O d. Develop effective marketing mix strategies 17. A 10% annual increase in sales, remaining the market share leader, and obtaining a 7% growth in new customers examples of typical Oa Strategic intent O b. Marketing objectives O. Vision statements O d. Pasition statementsCreative Homework/Shorl Project You work for a directmarketing firm, and your client, who owns a lawn mowing and landscaping service, has enlisted your help in using various direct marketing approaches to reach out 10 potential customers. consider carefully which forms ofdirect marketing would be most effective for your clientand why. Devise a short presentation for your custome< sothat he can weigh the various options you recommendIdentifying a target market and a program to reach it would be considered a(n) Show Transcribed Text O O O marketing strategy. marketing plan. marketing tactic. business plan. C O objective. C
- Marketing Questions 1. The task of designing, collecting, analyzing and reporting, known as ________ is intended to define marketing problems or opportunities. 2. The buyer’s willingness and ability to buy along, buyer’s consideration to alternative brands, and their income are determinants of _______. 3. A _____ is designed to avoid direct competition of larger companies pursuing the bigger segments. 4. A(n)_____________________ attempts to maintain a strong position in its core product-market(s) but also seeks to expand into new (often closely) related markets. 5. The analysis of how consumer perceive one’s brand in comparison to the competition is known as ______. 6. Companies that establish formal policies and guidelines to ensure that the messages communicated to the customer reflect their unique values and competencies are creating a ____________________________. 7. The rate at which an innovative new product category passes through the _________________________ is…Please answer the last two. D & E[steps] There are five steps involved in segmenting and targeting markets. What should a marketer do after grouping products to be sold into categories? Form prospective buyers into market segments. Take marketing actions to reach target markets. O Identify market needs. O Develop a market-product grid and estimate size of markets. O Create product groupings.