Most manufacturers say that employee safety matters above everything else, but "safety doesn't sell". Recently a woodworking lobbyist with a PhD in physics invented a device that automatically stops a power saw if the blade comes in contact with human flesh. The inventor of eventually started his own company to build the devices and sell them directly to businesses that use power saws since existing saw manufacturers were unwilling to include the device into their saws. In addition to the obvious humanitarian benefits of reducing serious injuries, how else might the manufacturer of this product convince potential customers of its worth?
Most manufacturers say that employee safety matters above everything else, but "safety doesn't sell". Recently a woodworking lobbyist with a PhD in physics invented a device that automatically stops a power saw if the blade comes in contact with human flesh. The inventor of eventually started his own company to build the devices and sell them directly to businesses that use power saws since existing saw manufacturers were unwilling to include the device into their saws. In addition to the obvious humanitarian benefits of reducing serious injuries, how else might the manufacturer of this product convince potential customers of its worth?
Business/Professional Ethics Directors/Executives/Acct
8th Edition
ISBN:9781337485913
Author:BROOKS
Publisher:BROOKS
Chapter1: Ethics Expectations
Section: Chapter Questions
Problem 12.6EC
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Most manufacturers say that employee safety matters above everything else, but "safety doesn't sell". Recently a woodworking lobbyist with a PhD in physics invented a device that automatically stops a power saw if the blade comes in contact with human flesh. The inventor of eventually started his own company to build the devices and sell them directly to businesses that use power saws since existing saw manufacturers were unwilling to include the device into their saws.
In addition to the obvious humanitarian benefits of reducing serious injuries, how else might the manufacturer of this product convince potential customers of its worth?
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