Assignment: Assignment:This week we examine product and service strategies. One issue with products/services is theymay fail to update to current technology or consumer needs. This week we are going toexamine how an outdated/bad product was initially developed and what need it served. Thendefine how the current needs/technologies have changed with respect to the product/service.Finally, redesign the product/service to the current needs/technology.The steps for the assignment are:1. Recreate the requirements gathering process that could have led to the outdated/bad designof the product.2. Define how modern day requirements would change the product.3. Redesign the product. Based on your redesign, how long do you estimate the product lifecycle to be before another redesign/update is needed?Assignment format:Using a well-organized Word document, answer the three questions above. Please make sureto use headings to separate the three parts of the assignment. This paper is to be written inAPA format.

Product failures are a very common phenomenon in the marketing world. There have been many companies…

Answered: Assignment: This week we examine…

Management, Loose-Leaf Version

13th Edition

ISBN:9781305969308

Author:Richard L. Daft

Publisher:Richard L. Daft

Chapter7: Planning And Goal Setting

Section: Chapter Questions

Problem 2ED

See similar textbooks

Similar questions

Assignment 2: Read the case: Pillsbury Cookie Challenge NOTE: This is an individual assignment, not a group assignment. While you may discuss the case with your fellow students, under no circumstances are you to collaborate or copy anyone else’s paper. Assume you are an external consultant to the company, and they want your recommendation on which segment to target to achieve their growth goal. Specifically, they want to know which of the usage-based segments described in the case they should target. We are not targeting demographic segments like moms or kids. Moms and kids are all included in the various usage-based segments. 1. What are the pros and cons of targeting each segment? (One argument for and one argument against targeting each segment). a. refrigerated cookie dough-only users (which includes current customers) b. scratch-only bakers c. baking-mix-only users d. lapsed users 2. If they only had resources to target one segment, which one would you recommend? 3.…
Martha has been assigned a team of 10 people to help her plan a major customer appreciationevent. They have been working together for over a month now and they just haven’t really cometogether as a team. She was sure she started off well. She contacted each individual on the teamand let them know their responsibilities on the project. Each of the members gets the taskscompleted, but don’t seem concerned with the others on the team. If someone needs help, no onepitches in to assist. If a team member has a problem, no one helps him to solve that problem. Justyesterday one of the team members had an emergency and asked if someone on the team couldhave a call with the sales team so she could leave early. No one offered to help so Martha jumped in to assist. Martha had to do something. This was a bad experience for everyone frankly and somefolks already were talking about getting off the project. Plus she felt the event won’t be as good asit could if they just came together as a team. In…
CASE QUESTIONS Is job enrichment an appropriate solution to this situation? Explain your Identify how you would redesign Brenda's job to enrich it. Write both a job description and a mission statement for Brenda's new Identify how you would implement or go about completing this process. Think about how you would deal with the following: Brenda, Brenda's co-workers, other departmental staff, Branch Operations personnel and the Personnel Department (for job evaluation). Create an implementation
Activities use resources such as labor , capital ,equipment ,materials, supplies and utilities. Those resources have a cost. By knowing what these activities cost, we can: a) Reduce the time it takes to complete the activity by eliminating costly tasks. b) understand what causes or drives the activity to begin. c) improve quality by eliminating the most costly steps in the activity. d) Redesign them so they cost less or eliminate them completely if they are not essential to an organization strategy.
Seraj and his 5 other team members are working on the end-of-quarter sales report to be presented to the Marketing Director. After planning, researching, and outlining together, they all sat down to start writing. In the end, their collaboration was unsuccessful and they missed the deadline. The mistake that Seraj and his team members did was that they: * did not make sure tools and techniques were compatible across the team selected collaborators carefully did not give the team time before diving in composed as a group
Scenario: Sean has been working in his job for 20 years. He leads new product development at his company. His process for deciding what product is best to take to market is intensive. He brings together a talented team and gathers input during the process. He always engages the team in identifying the criteria, alternatives and weighting the best alternative to determine the new product for that quarter. He actively guides the team through this process, ensuring all perspective are heard. They have had many years of success! During his last new product development team meeting the CEO, Julie, decided to attend. Sean was surprised when Julie started to participate in the meeting. She quickly took charge and changed the flow of the discussion. Sean had planned to have the team identify the criteria to measure the different product ideas against, but Julie decided to move the conversation right to the product she wanted launched. Julie had even prepared a slide show presentation about why…
You may need to use the appropriate technology to answer this question. The product development group at Landon Corporation has been working on a new computer software product that has the potential to capture a large market share. Through outside sources, Landon's management learned that a competitor is working to introduce a similar product. As a result, Landon's top management increased its pressure on the product development group. The group's leader turned to PERT/CPM as an aid to scheduling the activities remaining before the new product can be brought to the market. The project network is depicted in the following diagram. Start Activity A B с D The activity time estimates (in weeks) are listed in the following table. Optimistic Most Probable Pessimistic E F G H I J 3 3 4 2 7 6.5 4.5 6 2 A 4 B 4 3.5 5 3 10 7.5 6 F 7 E 5 2.5 D H 5 7 6 4 13 11.5 7.5 14 6 6 J Finish (a) Develop an activity schedule for this project and identify the critical path activities. (Enter your answers as a…
Develop three (3) program proposals that you think can help in improving the Job Satisfaction of employees in your company. (You may develop a new company or use an existing one) Provide the following details: COMPANY NAME: INDUSTRY: NUMBER OF EMPLOYEES: PROJECT NAME: HRM FUNCTION INVOLVED: OBJECTIVES: (at least three) HORT DESCRIPTION/ ILLUSTRATION OF PROJECT: DEPARTMENTS INVOLVED: PROPOSED BUDGET ALLOCATION: PROPOSED BUDGET SOURCING:
While prioritizing projects, projects are reconsidered in terms of their benefits first and then a. Resource Cost b. Efficiency Cost c. Labor Cost d. Quality Cost
Background Quality Appliances is a regional chain of appliance outlets. Three months ago a new IS system went live to handle all sales, billing, and inventory activity for the chain. All seemed well at the end of the implementation phase. A follow-up survey, however, reveals some issues have developed that Susan Thomas, the IT consultant who developed and implemented the system, wants to address. Several new hires in the sales force have occurred in the past month. Original plans were to have training for all new hires given by department managers. The new sales people, however, indicate that no training was provided, and they were expected to “train themselves” from the documentation created for the new system. The new hires indicate they are having trouble using the system, because the documentation is support oriented and assumes a knowledge of the system. Several members of the sales force have asked for enhancements to the system that would allow them more easily to track their…
In each of the following, name the term defined or answer the question. Answers are listed at the bottom.1. Name the three categories of consultants.2. This type of project requires a great deal of experience but little innovation.3. Accenture is well known for this type of approach to training consultants.4. Target utilization is usually highest for which level of consultant?5. McKinsey uses these to structure or maps the key problems to be investigated.
Let’s assume you are the new full-time manager that the school has hired to take over running the wellness center and create 2 new programs to bring in more students/faculty to use the facilities. You’ve been given permission and budget to hire 2 assistant managers, 1 personal trainer, 2 employees (desk attendant/operations/floor coverage for safety) and 2 student workers (desk/attendant/operations). You need to create a proposal to give to the school on ways to improve the wellness center. Job Descriptions: Manager Qualifications Certifications if any Responsibilities Position Requirements Job Summary Assistant Manager Qualifications Certifications if any Responsibilities Position Requirements Job Summary Personal Trainer Qualifications Certifications if any Responsibilities Position Requirements Job Summary Employee Qualifications Certifications if any Responsibilities Position Requirements Job Summary Student Worker Qualifications Certifications if any…

SEE MORE QUESTIONS

Recommended textbooks for you

Management, Loose-Leaf Version

Management

ISBN:

9781305969308

Author:

Richard L. Daft

Publisher:

South-Western College Pub

Management, Loose-Leaf Version

Management

ISBN:

9781305969308

Author:

Richard L. Daft

Publisher:

South-Western College Pub

SEE MORE TEXTBOOKS