Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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Licensing and exporting can be considered
relatively low-risk methods of entering foreign
markets.;True or False
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- Licensing, such as franchising, is the most cost effective method of entering a foreign market True Falsearrow_forwardWhat are the risks involved in cross-border business transactions and how can they be mitigated?arrow_forwardIs it possible for a company to initiate two products that target the same market, that are NOT mutually exclusive?arrow_forward
- Producing goods in one country and selling them in another country is called A. foreign exchange. B. countertrading. C. transporting. D. exporting. E. facilitating.arrow_forwardWhich mode of entry would be suitable for a Caribbean country with little money hoping to enter the United States of America? a. Acquisition b. Establishing a new subsidiary c. Exporting d. Partnershipsarrow_forwardWhy Is a Trade secret Important?arrow_forward
- Discuss the legal and regulatory framework for international trade and business transactions, including the World Trade Organization (WTO), international trade agreements, and the resolution of international business disputes.arrow_forwardFor the bilateral sales contracts, the dollar value is $500 or more is not enforced unless it's in writing. What dollar amount is applicable to a Unilateral contract?arrow_forwardWhat is an industrial license agreement? When is an industrial license agreement necessary between two companies? What are the advantages of a United states auto parts company having an industrial license agreement with another Auto parts company in Scotland? How does the auto part company in the Unites States decide that a foreign company is a good partner for an industrial license agreement?arrow_forward
- What is the meaning of "Measuring damages for breach of the documentary sale" in international trade?arrow_forwardWhat are some examples of trade controls?arrow_forwardThe utmost concern of exporters is getting paid on time and in full. Thus, risk is a huge consideration in international trade. As exporter, how to do in order to reduce the risks? What are the methods to reduce such risks? Explain your answers? maximum 12 lines please minimum 10 lines course: export of servicesarrow_forward
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