Kalamazoo Blooming Nursery is a small company specializing in selling flowers. They developed a new product called Flowers of the Month in which they would send a customer a different flower arrangement every month. KBN charged $52 a month for Flowers of the Month. KBN spent $60,000 on their marketing campaign last year, including advertising, which led to $94,000 extra profit over the year. They estimate that their extra sales last year from this campaign was $80,000 on their usual (baseline-sales of $450,000. From the campaign they acquired 43 subscribers to Flowers of the Month who continued to subscribe to Flowers of the Month for an average of 4 years. What is the lift from this campaign? (Note: multiply answer by 100 to represent %) Your Answer:

College Algebra
1st Edition
ISBN:9781938168383
Author:Jay Abramson
Publisher:Jay Abramson
Chapter7: Systems Of Equations And Inequalities
Section7.2: Systems Of Linear Equations: Three Variables
Problem 61SE: Last year, at Haven's Pond Car Dealership, for a particular model of BMW, Jeep, and Toyota, one...
icon
Related questions
Topic Video
Question
Kalamazoo Blooming Nursery is a small company specializing in selling flowers. They
developed a new product called Flowers of the Month in which they would send a
customer a different flower arrangement every month. KBN charged $52 a month
for Flowers of the Month. KBN spent $60,000 on their marketing campaign last
year, including advertising, which led to $94,000 extra profit over the year. They
estimate that their extra sales last year from this campaign was $80,000 on their
usual (baseline}sales of $450,000. From the campaign they acquired 43 subscribers
to Flowers of the Month who continued to subscribe to Flowers of the Month for an
average of 4 years.
What is the lift from this campaign? (Note: multiply answer by 100 to represent %)
Your Answer:
Transcribed Image Text:Kalamazoo Blooming Nursery is a small company specializing in selling flowers. They developed a new product called Flowers of the Month in which they would send a customer a different flower arrangement every month. KBN charged $52 a month for Flowers of the Month. KBN spent $60,000 on their marketing campaign last year, including advertising, which led to $94,000 extra profit over the year. They estimate that their extra sales last year from this campaign was $80,000 on their usual (baseline}sales of $450,000. From the campaign they acquired 43 subscribers to Flowers of the Month who continued to subscribe to Flowers of the Month for an average of 4 years. What is the lift from this campaign? (Note: multiply answer by 100 to represent %) Your Answer:
Expert Solution
trending now

Trending now

This is a popular solution!

steps

Step by step

Solved in 2 steps

Blurred answer
Knowledge Booster
Optimization
Learn more about
Need a deep-dive on the concept behind this application? Look no further. Learn more about this topic, advanced-math and related others by exploring similar questions and additional content below.
Recommended textbooks for you
College Algebra
College Algebra
Algebra
ISBN:
9781938168383
Author:
Jay Abramson
Publisher:
OpenStax
College Algebra
College Algebra
Algebra
ISBN:
9781337282291
Author:
Ron Larson
Publisher:
Cengage Learning
Algebra: Structure And Method, Book 1
Algebra: Structure And Method, Book 1
Algebra
ISBN:
9780395977224
Author:
Richard G. Brown, Mary P. Dolciani, Robert H. Sorgenfrey, William L. Cole
Publisher:
McDougal Littell
Elementary Geometry For College Students, 7e
Elementary Geometry For College Students, 7e
Geometry
ISBN:
9781337614085
Author:
Alexander, Daniel C.; Koeberlein, Geralyn M.
Publisher:
Cengage,
Intermediate Algebra
Intermediate Algebra
Algebra
ISBN:
9780998625720
Author:
Lynn Marecek
Publisher:
OpenStax College
Trigonometry (MindTap Course List)
Trigonometry (MindTap Course List)
Trigonometry
ISBN:
9781337278461
Author:
Ron Larson
Publisher:
Cengage Learning